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Fix every point that PageSpeed reports - these are all factors that can hurt your site&#039;s rankings for mobile searches.</p>";s:7:"kb_link";s:37:"https://rankmath.com/kb/seo-analysis/";s:6:"status";s:4:"info";s:7:"message";s:115:"<img src="https://image.thum.io/get/auth/3406-rmthumb/iphone6/https://quickdental.com.bd/" style="max-width:100%;">";s:4:"data";s:79:"https://image.thum.io/get/auth/3406-rmthumb/iphone6/https://quickdental.com.bd/";}s:9:"canonical";a:11:{s:7:"test_id";s:9:"canonical";s:8:"api_test";b:1;s:5:"title";s:13:"Canonical Tag";s:8:"category";s:8:"advanced";s:8:"priority";s:4:"high";s:11:"description";s:2196:"<p>Under the original vision of the web, every HTML document was unique and had a single URL. As the web grew, we quickly learned that that presumption is false.</p><p>Often, a web page can be accessed using many URLs. In other words, a web server will serve the same content for different URLs. For instance, WordPress uses a permalink structure with variables in the URL, like this: http://somesite.com/?p=10</p><p>These variables tell WordPress which page or post you want to read. Of course, it&#039;s not very pretty or SEO friendly, so WordPress allows you to change the permalink structure to virtually anything you prefer.</p><p>Behind the scenes, WordPress uses Apache&#039;s URL Rewriting Module to translate the pretty URLs into the basic ones, complete with the variables. That means that WordPress will recognize the pretty URLs OR the ugly ones.</p><p>In other words, you can access the same content with 2 (or more) URLs.</p><p>The result is &quot;duplicate content&quot; - that&#039;s an issue in SEO terms. When Google finds the exact same content at 2 different URLs, it doesn&#039;t know which version is the &quot;right&quot; one. Which version should it index and list in the search results?</p><p>Ambiguous URLs are not the only way that duplicate content pops up. Content syndication is another source of trouble. When people republish articles from other sites (with the author&#039;s permission), Google often has a hard time understanding which is the original article.</p><p>It doesn&#039;t want to serve the same content over and over, so it will filter out some of the results. But it can make a mistake and filter out the original.</p><p>What&#039;s more, if Google finds too much duplicate content on a site, it could decide the site doesn&#039;t have enough unique content to index or justify the cost of crawling it. This can make it extremely hard to get your site fully indexed, and can drastically limit your ability to rank and drive search traffic.</p><p>&quot;Canonicalization&quot; means telling the search engines which URL is the &quot;right&quot; (or &quot;canonical&quot;) one. 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It doesn&#039;t matter if you choose the www. version or prefer the plain domain name (http://example.com) - at least in SEO terms.</p>";s:7:"tooltip";s:43:"Does your site appear on more than one URL?";s:7:"kb_link";s:63:"https://rankmath.com/kb/seo-analysis/#www-canonicalization-test";s:6:"status";s:2:"ok";s:7:"message";s:74:"Both www and non-www versions of your URL are redirected to the same site.";}s:9:"opengraph";a:11:{s:7:"test_id";s:9:"opengraph";s:8:"api_test";b:1;s:5:"title";s:14:"OpenGraph Meta";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:687:"<p>OpenGraph is a meta tag standard used by social websites. 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So implementing OpenGraph markup should lead to an increased response on multiple channels.</p>";s:7:"tooltip";s:39:"Does your site use OpenGraph meta tags?";s:7:"kb_link";s:58:"https://rankmath.com/kb/seo-analysis/#open-graph-meta-test";s:6:"status";s:2:"ok";s:7:"message";s:36:"Opengraph meta tags have been found.";s:4:"data";a:2:{s:4:"tags";a:7:{s:6:"locale";s:5:"en_US";s:4:"type";s:7:"website";s:5:"title";s:46:"QUICK DENTAL CARE | BEST DENTAL CARE IN SYLHET";s:11:"description";s:496:"Quick Dental Care starts It''s journey to provide quality treatment to patients. We know the cost of dental treatment is comparatively high. We have started our clinic with a view to provide quality dental treatment with affordable cost.\nOur Quick Dental Care is a Dental Clinic equipped with latest technology and machineries. It has two parts, dental chamber and radiology Quick Dental X ray which is specialised in hands free periapical, slob, and bitewing radiograph with led apron protection.";s:3:"url";s:25:"http://quickdental.com.bd";s:9:"site_name";s:17:"Quick Dental Care";s:5:"image";s:45:"https://quickdental.com.bd/assets/img/new.jpg";}s:7:"missing";a:0:{}}}s:10:"robots_txt";a:11:{s:7:"test_id";s:10:"robots_txt";s:8:"api_test";b:1;s:5:"title";s:10:"Robots.txt";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:615:"<p>Robots.txt files are used to control bots and spiders - automated programs that visit your site.</p><p>Control is a bit of a strong word in this context. A robots.txt file is just a plain-text file that lives in your web root. 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This can result in extremely eye-grabbing &quot;rich snippets.&quot; Basically, that means your listing can stand out from other results on the page, resulting in a much higher click-through rate.</p>";s:7:"tooltip";s:55:"Does your content include relevant Schema.org metadata?";s:7:"kb_link";s:59:"https://rankmath.com/kb/seo-analysis/#schema-meta-data-test";s:6:"status";s:2:"ok";s:7:"message";s:48:"Schema.org data has been found on your homepage.";s:4:"data";a:2:{s:6:"schema";b:0;s:7:"json_ld";b:1;}}s:12:"image_header";a:10:{s:7:"test_id";s:12:"image_header";s:8:"api_test";b:1;s:5:"title";s:20:"Image Headers Expire";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:780:"<p>The &quot;Expires&quot; HTTP header is a line from the response the web server sends to a client. It tells the browser how long it should cache a file for. 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If these generated images change very frequently (second by second), you wouldn&#039;t use caching for that image.</p>";s:7:"tooltip";s:47:"Do your images use &quot;expires&quot; headers?";s:7:"kb_link";s:63:"https://rankmath.com/kb/seo-analysis/#image-headers-expire-test";s:6:"status";s:2:"ok";s:7:"message";s:65:"Your server uses <strong>expires</strong> header for your images.";}s:10:"minify_css";a:12:{s:7:"test_id";s:10:"minify_css";s:8:"api_test";b:1;s:5:"title";s:10:"Minify CSS";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:483:"<p>Reducing the size of your site&#039;s files will make them download faster. Compression makes files smaller, but that&#039;s not the only method.</p><p>Minification is a process to remove unnecessary characters from code files - like CSS, JavaScript, XML, and HTML.</p><p>CSS files often have comments, white space (tabs and spaces) and other unnecessary characters. Web browsers can understand CSS perfectly without them, so there&#039;s no reason to send them over the wire.</p>";s:7:"tooltip";s:37:"Are your CSS files properly minified?";s:3:"fix";s:264:"<p>CSS can add a lot of load-time to your website. Thankfully, there is an easy solution to minify CSS using the popular W3 Total Cache plugin. <a href="https://mythemeshop.com/blog/w3-total-cache-tutorial/#general-section-minify" target="_blank">Read more</a></p>";s:7:"kb_link";s:53:"https://rankmath.com/kb/seo-analysis/#minify-css-test";s:6:"status";s:4:"fail";s:7:"message";s:46:"Some CSS files don&#039;t seem to be minified.";s:4:"data";a:3:{i:0;s:99:"https://quickdental.com.bd/wp-content/plugins/photo-gallery/booster/assets/css/global.css?ver=1.0.0";i:1;s:110:"https://quickdental.com.bd/wp-content/plugins/wp-smart-preloader/assets/css/wsp-front-preloader.css?ver=1.15.2";i:2;s:114:"https://quickdental.com.bd/wp-content/plugins/wp-smart-preloader/assets/css/wsp-smart-preload-style.css?ver=1.15.2";}}s:9:"minify_js";a:12:{s:7:"test_id";s:9:"minify_js";s:8:"api_test";b:1;s:5:"title";s:17:"Minify Javascript";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:954:"<p>Big files take longer to download than small ones. 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It will download much faster, but it&#039;s a nightmare to debug.</p><p>That&#039;s why minification is usually the last step of development - don&#039;t minify your javascript until you&#039;re ready to launch your site.</p>";s:7:"tooltip";s:39:"Does your site use minified JavaScript?";s:3:"fix";s:531:"<p>JavaScript files appear in many places, including frameworks (like Bootstrap), themes and templates, and third-party plugins.</p><p>So you should track down where the culprit (un-minified) JavaScript files come from. For instance, if the un-minified JavaScript lives inside a third party plugin, you can minify it. 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This usually includes content like video, rich media, Java Applets, PDF, Flash and other binary files.</p><p>These objects can add great functionality to a site, but that usually comes at a performance cost. For instance, an embedded Java Applet requires a separate process to handle - the browser cannot support it natively. The browser needs to launch a plugin to run the content in object tags.</p><p>HTML 5 has provided some alternatives for page objects. You can often replace Java Applets with native JavaScript and canvas tags, for instance.</p><p>A page with a lot of embedded objects will have worse performance, and that can hurt your rankings in the search engines.</p>";s:7:"tooltip";s:47:"Analysis of the embedded objects in your pages.";s:3:"fix";s:63:"<p>Try to replace embedded objects with HTML5 alternatives.</p>";s:7:"kb_link";s:55:"https://rankmath.com/kb/seo-analysis/#page-objects-test";s:6:"status";s:4:"fail";s:7:"message";s:87:"Your homepage makes 77 requests. 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Your theme is not publicly visible. No one can tell which theme you are using.";s:4:"data";b:0;}s:17:"directory_listing";a:12:{s:7:"test_id";s:17:"directory_listing";s:8:"api_test";b:1;s:5:"title";s:17:"Directory Listing";s:8:"category";s:8:"security";s:8:"priority";s:6:"medium";s:11:"description";s:411:"<p>Many web server programs are designed to simply list the contents of a directory when there&#039;s no &quot;index.html&quot; file. It&#039;s a standard behavior - in fact, that&#039;s how the first web servers behaved.</p><p>Unfortunately, it&#039;s also a huge security hole. Allowing a potential hacker to read the contents of your web directories makes it easier for them to find potential weaknesses.</p>";s:7:"tooltip";s:58:"Does your web server list the contents of the directories?";s:3:"fix";s:798:"<p>Fortunately, every popular web server has options to prevent directory listings. 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Their plans generally start at $2k/mo.</li>\n</ul>\n\n\n\n<p></p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17996";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:1;a:6:{s:4:"data";s:69:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:20:"WordPress 6.7 Beta 3";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:56:"https://wordpress.org/news/2024/10/wordpress-6-7-beta-3/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 15 Oct 2024 00:30:07 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:11:"Development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"Releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:3:"6.7";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17984";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:334:"WordPress 6.7 Beta 3 is now ready for testing! This beta version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 3 on a test server and site. You can test WordPress 6.7 Beta [&#8230;]";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"David Baumwald";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:8351:"\n<p id="block-3cf2f536-f167-464f-a4ba-07f45105e476">WordPress 6.7 Beta 3 is now ready for testing!</p>\n\n\n\n<p id="block-b65e3bf0-0494-4039-a701-f21e505600ad"><strong>This beta version of the WordPress software is under development</strong>. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 3 on a test server and site.</p>\n\n\n\n<p id="block-e904322b-c488-4166-8312-0b769067b943">You can test WordPress 6.7 Beta 3 in four ways:</p>\n\n\n\n<figure class="wp-block-table"><table class="has-fixed-layout"><tbody><tr><th>Plugin</th><td>Install and activate the <a href="https://wordpress.org/plugins/wordpress-beta-tester/">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href="https://wordpress.org/wordpress-6.7-beta3.zip">Beta 3 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href="https://make.wordpress.org/cli/">WP-CLI</a> command:<br><code>wp core update --version=6.7-beta3</code></td></tr><tr><th>WordPress Playground</th><td>Use the <a href="https://playground.wordpress.net/#%7B%20%22preferredVersions%22:%20%7B%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22https://playground.wordpress.net/plugin-proxy.php?build-ref=11b364fbffbab28d9127be91ee2d48f6645a6509%22%20%7D,%20%22features%22:%20%7B%20%22networking%22:%20true%20%7D,%20%22steps%22:%20%5B%20%7B%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20%7D,%20%22options%22:%20%7B%20%22activate%22:%20false%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D%20%5D%20%7D">6.7 Beta 3 WordPress Playground instance</a> to test the software directly in your browser without the need for a separate site or setup.&nbsp;</td></tr></tbody></table></figure>\n\n\n\n<p id="block-93b754f0-e211-47b7-ac89-349d85c2f02f">The current target date for the final release of WordPress 6.7 is <strong>November 12, 2024</strong>. Get an overview of the <a href="https://make.wordpress.org/core/6-7/">6.7 release cycle</a>, and check the <a href="https://make.wordpress.org/core/">Make WordPress Core blog</a> for <a href="https://make.wordpress.org/core/tag/6-7/">6.7-related posts</a> in the coming weeks for more information.</p>\n\n\n\n<p id="block-7b5d791d-225a-4623-83ee-19a586c7094b"><strong>Catch up on what&#8217;s new in WordPress 6.7</strong>: Read the <a href="https://wordpress.org/news/2024/10/wordpress-6-7-beta-1/">Beta 1</a> and <a href="https://wordpress.org/news/2024/10/wordpress-6-7-beta-2/">Beta 2</a> announcements for details and highlights.</p>\n\n\n\n<h2 class="wp-block-heading" id="block-f1abd396-a019-4c9a-bcb8-9ac381a61ca1">How to test this release</h2>\n\n\n\n<p id="block-92dfcab6-d2a8-4753-84ce-8ef7b6dd1e90">Your help testing the WordPress 6.7 Beta 3 version is key to ensuring everything in the release is the best it can be. While testing the upgrade process is essential, trying out new features is equally important. <a href="https://make.wordpress.org/test/2024/10/01/help-test-wordpress-6-7/">This detailed guide</a> will walk you through testing features in WordPress 6.7.</p>\n\n\n\n<p id="block-6519fad7-59ea-45f1-9b8f-ca14c09c865d">If you encounter an issue, please report it to the Alpha/Beta area of the support forums or directly to <a href="https://core.trac.wordpress.org/newticket">WordPress Trac</a> if you are comfortable writing a reproducible bug report. You can also check your issue against a list of <a href="https://core.trac.wordpress.org/tickets/major">known bugs</a>.</p>\n\n\n\n<p id="block-4bd66b13-6784-4a4f-bb7a-b4dab8e5fc12">Curious about testing releases in general? Follow along with the <a href="https://make.wordpress.org/test/">testing initiatives in Make Core</a> and join the <a href="https://wordpress.slack.com/messages/core-test/">#core-test channel</a> on <a href="https://wordpress.slack.com/">Making WordPress Slack</a>.</p>\n\n\n\n<h2 class="wp-block-heading" id="block-67b6a6c7-a95e-4b27-8946-a66d15105cb7">Vulnerability bounty doubles during Beta/RC</h2>\n\n\n\n<p id="block-16175da3-84c9-45d0-b735-08a9d4453a14">Between Beta 1, released on October 1, 2024, and the final Release Candidate (RC) scheduled for November 5, 2024, the <a href="https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/">monetary reward for reporting new, unreleased security vulnerabilities</a> is doubled. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the <a href="https://hackerone.com/wordpress">HackerOne page</a> and in the <a href="https://wordpress.org/about/security/">security white paper</a>.</p>\n\n\n\n<h2 class="wp-block-heading" id="block-14306771-b240-4e15-948f-7504757bbb61">Beta 3 updates and highlights</h2>\n\n\n\n<p id="block-93917d31-4478-45b5-b71c-1c8a1f49cc65">WordPress 6.7 Beta 3 contains more than 26 Editor updates and fixes since the Beta 2 release, including 18 tickets for WordPress core.</p>\n\n\n\n<p id="block-ffdc1220-c2f5-4c23-982b-60c366c629d1">Each beta cycle focuses on bug fixes; more are on the way with your help through testing. You can browse the technical details for all issues addressed since Beta 3 using these links:</p>\n\n\n\n<ul id="block-3fcf78c7-bebc-42e1-96f6-8b605ea23aae" class="wp-block-list">\n<li><a href="https://github.com/WordPress/gutenberg/commits/wp/6.7?since=2024-10-09&amp;until=2024-10-14">GitHub commits for 6.7</a> since October 9, 2024</li>\n\n\n\n<li><a href="https://core.trac.wordpress.org/query?status=closed&amp;changetime=10%2F09%2F2024..10%2F14%2F2024&amp;milestone=6.7&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id">Closed Trac tickets</a> since October 9, 2024</li>\n</ul>\n\n\n\n<h2 class="wp-block-heading" id="block-c414b25e-802f-4f29-a31c-9e13394a4947">A Beta 3 haiku</h2>\n\n\n\n<p id="block-a0f155a2-19b3-4645-a516-c7ae56541e5f">Code in motion hums,<br>New features bloom, bugs retreat,<br>6.7 calls.</p>\n\n\n\n<p id="block-014ab749-322b-44bd-bf4f-bf5817d90bfd"><em>Props to <a href=''https://profiles.wordpress.org/joedolson/'' class=''mention''><span class=''mentions-prefix''>@</span>joedolson</a> and </em><a href=''https://profiles.wordpress.org/jeffpaul/'' class=''mention''><span class=''mentions-prefix''>@</span>jeffpaul</a><em> for proofreading and review, and haiku from&nbsp;<a href="https://wordpress.slack.com/team/U030RHV73" target="_blank" rel="noreferrer noopener">@colorful-tones</a></em>.</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17984";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:2;a:6:{s:4:"data";s:57:"\n		\n		\n		\n		\n		\n				\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:20:"Secure Custom Fields";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:56:"https://wordpress.org/news/2024/10/secure-custom-fields/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Sat, 12 Oct 2024 18:26:55 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:1:{i:0;a:5:{s:4:"data";s:8:"Security";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17956";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:335:"On behalf of the WordPress security team, I am announcing that we are invoking point 18 of the plugin directory guidelines and are forking Advanced Custom Fields (ACF) into a new plugin, Secure Custom Fields. SCF has been updated to remove commercial upsells and fix a security problem. On October 3rd, the ACF team announced [&#8230;]";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Matt Mullenweg";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:2841:"\n<p>On behalf of the <a href="https://wordpress.org/about/security/">WordPress security team</a>,  I am announcing that we are invoking <a href="https://github.com/wordpress/wporg-plugin-guidelines/blob/trunk/guideline-18.md">point 18 of the plugin directory guidelines</a> and are forking Advanced Custom Fields (ACF) into a new plugin, Secure Custom Fields. SCF has been updated to remove commercial upsells and fix a security problem.</p>\n\n\n\n<p>On October 3<sup>rd</sup>, the ACF team announced ACF plugin updates will come directly from their website. Sites that followed the ACF team&#8217;s instructions on “How to update ACF” will continue to get updates directly from WP Engine. On October 1<sup>st</sup>, 2024, WP Engine also deployed its own solution for updates and installations for plugins and themes across their customers’ sites in place of <a href="https://wordpress.org/" target="_blank" rel="noreferrer noopener">WordPress.org</a>’s update service.</p>\n\n\n\n<p>Sites that continue to use&nbsp;<a target="_blank" href="https://wordpress.org/" rel="noreferrer noopener">WordPress.org</a>’s update service and have not chosen to switch to ACF updates from WP Engine can click to update to switch to Secure Custom Fields. Where sites have chosen to have plugin auto-updates from&nbsp;<a target="_blank" href="https://wordpress.org/" rel="noreferrer noopener">WordPress.org</a>&nbsp;enabled, this update process will auto-switch them from Advanced Custom Fields to Secure Custom Fields.</p>\n\n\n\n<p>This update is as minimal as possible to fix the security issue. Going forward, Secure Custom Fields is now a non-commercial plugin, and if any developers want to get involved in maintaining and improving it, please get in touch.</p>\n\n\n\n<p>Similar situations have happened before, but not at this scale. This is a rare and unusual situation brought on by WP Engine&#8217;s legal attacks, we do not anticipate this happening for other plugins.</p>\n\n\n\n<p>WP Engine has <a href="https://www.advancedcustomfields.com/blog/installing-and-upgrading-to-the-latest-version-of-acf/">posted instructions for how to use their version of Advanced Custom Fields that uses their own update server</a>, so you have that option, though the WordPress Security Team does not recommend it until they fix the security issues. You can uninstall Advanced Custom Fields and <a href="https://wordpress.org/plugins/advanced-custom-fields/">activate Secure Custom Fields from the plugin directory</a> and be just fine.</p>\n\n\n\n<p>There is separate, but not directly related news that <a href="https://www.wpgraphql.com/2024/10/07/wpgraphql-becomes-a-canonical-plugin-my-move-to-automattic">Jason Bahl has left WP Engine to work for Automattic and will be making WPGraphQL a canonical community plugin</a>. We expect others will follow as well.</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17956";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:3;a:6:{s:4:"data";s:57:"\n		\n		\n		\n		\n		\n				\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:20:"Forking is Beautiful";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:41:"https://wordpress.org/news/2024/10/spoon/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 10 Oct 2024 21:00:01 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:1:{i:0;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17953";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:345:"The right to fork the software is at the heart of open source. WordPress itself started as a fork of the b2/cafelog project. WordPress was one of several forks from b2, which included b2++ (which eventually became WordPress Multisite) and some like b2evolution which still continue today. The last decent fork attempt for WordPress was [&#8230;]";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Matt Mullenweg";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:1778:"\n<p>The right to fork the software is at the heart of open source. WordPress itself started as a fork of the <a href="https://cafelog.com/">b2/cafelog project</a>. WordPress was one of several forks from b2, which included b2++ (which eventually became WordPress Multisite) and some like <a href="https://b2evolution.net/">b2evolution which still continue today</a>.</p>\n\n\n\n<p>The last decent fork attempt for WordPress was <a href="https://www.classicpress.net/">ClassicPress</a> in 2018, over disagreements about <a href="https://wordpress.org/gutenberg/">Gutenberg</a> being integrated into core.</p>\n\n\n\n<p>We&#8217;re very proud to announce that <a href="https://x.com/vinnysgreen">Vinny Green</a>, a former WordPress community member, has started his fork, <a href="https://freewp.com/the-wait-is-over-freewp-is-here-to-shake-up-the-wordpress-ecosystem/">FreeWP</a>. We strongly encourage anyone who disagrees with the direction WordPress is headed in to join up with Vinny and create an amazing fork of WordPress. Viva FreeWP!</p>\n\n\n\n<p>If there are other forks of WordPress we should highlight, let us know.</p>\n\n\n\n<p>Updates with other fork efforts:</p>\n\n\n\n<ul class="wp-block-list">\n<li><a href="https://aspirepress.org/about-us/">AspirePress</a> &#8220;AspirePress exits [sic] to be a community of individuals focused on helping WordPress become the platform we all aspire for it to be.&#8221;</li>\n\n\n\n<li><a href="https://openpress.ai/">OpenPress</a> is not a fork, but their name implies they want people to consider it as an alternative to WordPress. They are building on Laravel, using the CC-0 license, and claim to be optimized for AI. <a href="https://github.com/OpenPress-ai/wp-openpress-exporter">Their plugin to export from WordPress is here</a>.</li>\n</ul>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17953";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:4;a:6:{s:4:"data";s:57:"\n		\n		\n		\n		\n		\n				\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:27:"Please Welcome Mary Hubbard";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:46:"https://wordpress.org/news/2024/10/proud-mary/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 08 Oct 2024 19:26:15 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:1:{i:0;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17900";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:364:"We&#8217;re proud to announce that Mary Hubbard (@4thhubbard) has resigned as the Head of TikTok Americas, Governance and Experience, and will be starting as the next Executive Director of WordPress.org on October 21st! Mary previously worked at Automattic from 2020 to 2023, and was the Chief Product Officer for WordPress.com, so she has deep knowledge [&#8230;]";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Matt Mullenweg";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:1533:"\n<div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained">\n<figure class="wp-block-image alignfull size-full wp-duotone-unset-1"><img data-recalc-dims="1" fetchpriority="high" decoding="async" width="1626" height="1002" src="https://i0.wp.com/wordpress.org/news/files/2024/10/maryhubbard.png?resize=1626%2C1002&#038;ssl=1" alt="" class="wp-image-17920" srcset="https://i0.wp.com/wordpress.org/news/files/2024/10/maryhubbard.png?w=1626&amp;ssl=1 1626w, https://i0.wp.com/wordpress.org/news/files/2024/10/maryhubbard.png?resize=300%2C185&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2024/10/maryhubbard.png?resize=1024%2C631&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2024/10/maryhubbard.png?resize=768%2C473&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2024/10/maryhubbard.png?resize=1536%2C947&amp;ssl=1 1536w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>\n\n\n\n<p>We&#8217;re proud to announce that <a href="https://maryhubbard.blog/">Mary Hubbard</a> (<a href="https://profiles.wordpress.org/4thhubbard/">@4thhubbard</a>) has resigned as the Head of TikTok Americas, Governance and Experience, and will be starting as the next Executive Director of WordPress.org on October 21<sup>st</sup>!</p>\n\n\n\n<p>Mary previously worked at Automattic from 2020 to 2023, and was the Chief Product Officer for WordPress.com, so she has deep knowledge of WordPress and expertise across business, product, marketplaces, program management, and governance.</p>\n</div>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17900";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:5;a:6:{s:4:"data";s:69:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:20:"WordPress 6.7 Beta 2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:56:"https://wordpress.org/news/2024/10/wordpress-6-7-beta-2/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 08 Oct 2024 00:44:58 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:11:"Development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"Releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:3:"6.7";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17887";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:334:"WordPress 6.7 Beta 2 is now ready for testing! This beta version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 2 on a test server and site. You can test WordPress 6.7 Beta [&#8230;]";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"David Baumwald";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:8283:"\n<p id="block-3cf2f536-f167-464f-a4ba-07f45105e476">WordPress 6.7 Beta 2 is now ready for testing!</p>\n\n\n\n<p id="block-b65e3bf0-0494-4039-a701-f21e505600ad"><strong>This beta version of the WordPress software is under development</strong>. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 2 on a test server and site.</p>\n\n\n\n<p id="block-e904322b-c488-4166-8312-0b769067b943">You can test WordPress 6.7 Beta 2 in four ways:</p>\n\n\n\n<figure class="wp-block-table"><table class="has-fixed-layout"><tbody><tr><th>Plugin</th><td>Install and activate the <a href="https://wordpress.org/plugins/wordpress-beta-tester/">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href="https://wordpress.org/wordpress-6.7-beta2.zip">Beta 2 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href="https://make.wordpress.org/cli/">WP-CLI</a> command:<br><code>wp core update --version=6.7-beta2</code></td></tr><tr><th>WordPress Playground</th><td>Use the <a href="https://playground.wordpress.net/#%7B%20%22preferredVersions%22:%20%7B%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22https://playground.wordpress.net/plugin-proxy.php?build-ref=a49bf5596f7258375345826dc136bfc589372e37%22%20%7D,%20%22features%22:%20%7B%20%22networking%22:%20true%20%7D,%20%22steps%22:%20%5B%20%7B%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20%7D,%20%22options%22:%20%7B%20%22activate%22:%20false%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D%20%5D%20%7D">6.7 Beta 2 WordPress Playground instance</a> to test the software directly in your browser without the need for a separate site or setup.&nbsp;</td></tr></tbody></table></figure>\n\n\n\n<p id="block-93b754f0-e211-47b7-ac89-349d85c2f02f">The current target date for the final release of WordPress 6.7 is <strong>November 12, 2024</strong>. Get an overview of the <a href="https://make.wordpress.org/core/6-7/">6.7 release cycle</a>, and check the <a href="https://make.wordpress.org/core/">Make WordPress Core blog</a> for <a href="https://make.wordpress.org/core/tag/6-7/">6.7-related posts</a> in the coming weeks for more information.</p>\n\n\n\n<p id="block-7b5d791d-225a-4623-83ee-19a586c7094b"><strong>Catch up on what&#8217;s new in WordPress 6.7</strong>: <a href="https://wordpress.org/news/2024/10/wordpress-6-7-beta-1/">Read the Beta 1 announcement</a> for details and highlights.</p>\n\n\n\n<h2 class="wp-block-heading" id="block-f1abd396-a019-4c9a-bcb8-9ac381a61ca1">How to test this release</h2>\n\n\n\n<p id="block-92dfcab6-d2a8-4753-84ce-8ef7b6dd1e90">Your help testing the WordPress 6.7 Beta 2 version is key to ensuring everything in the release is the best it can be. While testing the upgrade process is essential, trying out new features is equally important. <a href="https://make.wordpress.org/test/2024/10/01/help-test-wordpress-6-7/">This detailed guide</a> will walk you through testing features in WordPress 6.7.</p>\n\n\n\n<p id="block-6519fad7-59ea-45f1-9b8f-ca14c09c865d">If you encounter an issue, please report it to the <a href="https://wordpress.org/support/forum/alphabeta/">Alpha/Beta area</a> of the support forums or directly to <a href="https://core.trac.wordpress.org/newticket">WordPress Trac</a> if you are comfortable writing a reproducible bug report. You can also check your issue against a list of <a href="https://core.trac.wordpress.org/tickets/major">known bugs</a>.</p>\n\n\n\n<p id="block-4bd66b13-6784-4a4f-bb7a-b4dab8e5fc12">Curious about testing releases in general? Follow along with the <a href="https://make.wordpress.org/test/">testing initiatives in Make Core</a> and join the <a href="https://wordpress.slack.com/messages/core-test/">#core-test channel</a> on <a href="https://wordpress.slack.com/">Making WordPress Slack</a>.</p>\n\n\n\n<h2 class="wp-block-heading" id="block-67b6a6c7-a95e-4b27-8946-a66d15105cb7">Vulnerability bounty doubles during Beta/RC</h2>\n\n\n\n<p id="block-16175da3-84c9-45d0-b735-08a9d4453a14">Between Beta 1, released on October 1, 2024, and the final Release Candidate (RC) scheduled for November 5, 2024, the <a href="https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/">monetary reward for reporting new, unreleased security vulnerabilities</a> is doubled. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the <a href="https://hackerone.com/wordpress">HackerOne page</a> and in the <a href="https://wordpress.org/about/security/">security white paper</a>.</p>\n\n\n\n<h2 class="wp-block-heading" id="block-14306771-b240-4e15-948f-7504757bbb61">Beta 2 updates and highlights</h2>\n\n\n\n<p id="block-93917d31-4478-45b5-b71c-1c8a1f49cc65">WordPress 6.7 Beta 2 contains more than 18 Editor updates and fixes since the Beta 1 release, including <a href="https://core.trac.wordpress.org/query?status=closed&amp;changetime=02%2F14%2F2024..02%2F19%2F2024&amp;milestone=6.5&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id">28 tickets for WordPress core</a>.</p>\n\n\n\n<p id="block-ffdc1220-c2f5-4c23-982b-60c366c629d1">Each beta cycle focuses on bug fixes; more are on the way with your help through testing. You can browse the technical details for all issues addressed since Beta 1 using these links:</p>\n\n\n\n<ul id="block-3fcf78c7-bebc-42e1-96f6-8b605ea23aae" class="wp-block-list">\n<li><a href="https://github.com/WordPress/gutenberg/commits/wp/6.7?since=2024-10-02&amp;until=2024-10-07">GitHub commits for 6.7</a> since October 2, 2024</li>\n\n\n\n<li><a href="https://core.trac.wordpress.org/query?status=closed&amp;changetime=10%2F02%2F2024..10%2F07%2F2024&amp;milestone=6.7&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id">Closed Trac tickets</a> since October 2, 2024</li>\n</ul>\n\n\n\n<h2 class="wp-block-heading" id="block-c414b25e-802f-4f29-a31c-9e13394a4947">A Beta 2 haiku</h2>\n\n\n\n<p id="block-a0f155a2-19b3-4645-a516-c7ae56541e5f">Beta 2 arrives,<br>October’s code settles in,<br>Change rustles like leaves.</p>\n\n\n\n<p id="block-014ab749-322b-44bd-bf4f-bf5817d90bfd"><em>Props to <a href=''https://profiles.wordpress.org/jeffpaul/'' class=''mention''><span class=''mentions-prefix''>@</span>jeffpaul</a></em> for proofreading and review.</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17887";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:6;a:6:{s:4:"data";s:57:"\n		\n		\n		\n		\n		\n				\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:22:"WPGraphQL is Canonical";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:45:"https://wordpress.org/news/2024/10/wpgraphql/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Mon, 07 Oct 2024 18:44:09 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:1:{i:0;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17891";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:132:"Happy to announce that WP GraphQL is becoming canonical on WordPress.org. I could say more, but I&#8217;ll let Jason tell his story.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Matt Mullenweg";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:251:"\n<p>Happy to announce that WP GraphQL is becoming canonical on WordPress.org. I could say more, <a href="https://www.wpgraphql.com/2024/10/07/wpgraphql-becomes-a-canonical-plugin-my-move-to-automattic">but I&#8217;ll let Jason tell his story</a>.</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17891";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:7;a:6:{s:4:"data";s:69:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:20:"WordPress 6.7 Beta 1";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:56:"https://wordpress.org/news/2024/10/wordpress-6-7-beta-1/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 01 Oct 2024 04:41:44 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:11:"Development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"Releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:3:"6.7";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17857";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:301:"WordPress 6.7 Beta 1 is now ready for download and testing!\n\nThis version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 1 on a test server and site.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"David Baumwald";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:13719:"\n<p id="block-0eaa018b-f0fe-49ae-a80b-762dd1f69d27">WordPress 6.7 Beta 1 is ready for download and testing!</p>\n\n\n\n<p><strong>This beta version of the WordPress software is under development.</strong> Please do not install, run, or test this version of WordPress on production or mission-critical websites.  Instead, set up a test environment or a local site to explore the new features.</p>\n\n\n\n<h2 class="wp-block-heading">How to Test WordPress 6.7 Beta 1</h2>\n\n\n\n<p>You can test Beta 1 in any of the following ways:&nbsp;</p>\n\n\n\n<figure class="wp-block-table"><table><tbody><tr><td><strong>WordPress Beta Tester Plugin</strong>                                  </td><td>Install and activate the<a href="https://wordpress.org/plugins/wordpress-beta-tester/"> WordPress Beta Tester</a> plugin on a WordPress install.&nbsp;Select the “Bleeding edge” channel and “Beta/RC Only” stream.</td></tr><tr><td><strong>Direct Download</strong></td><td>Download the<a href="https://wordpress.org/wordpress-6.7-beta1.zip"> Beta 1 version (zip)</a> and install it on a WordPress website.</td></tr><tr><td><strong>Command Line (WP-CLI)</strong>                      </td><td>Use this<a href="https://make.wordpress.org/cli/"> WP-CLI</a> command: <code>wp core update --version=6.7-beta1</code></td></tr><tr><td><strong>WordPress Playground</strong></td><td>Use a<a href="https://playground.wordpress.net/#%7B%20%22preferredVersions%22:%20%7B%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22beta%22%20%7D,%20%22features%22:%20%7B%20%22networking%22:%20true%20%7D,%20%22steps%22:%20[%20%7B%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20%7D,%20%22options%22:%20%7B%20%22activate%22:%20false%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D%20]%20%7D"> 6.7 Beta 1 WordPress Playground instance</a> to test the software directly in your browser. No setup required–-just click and go!</td></tr></tbody></table></figure>\n\n\n\n<p>The scheduled final release date for WordPress 6.7 is <strong>November 12, 2024</strong>. Your help testing Beta and RC versions over the next six weeks is vital to ensuring the final release is everything it should be: stable, powerful, and intuitive.</p>\n\n\n\n<h2 class="wp-block-heading">How important is your testing?</h2>\n\n\n\n<p>Testing for issues is a critical part of developing any software, and it’s a meaningful way for anyone to contribute—whether or not you have experience.</p>\n\n\n\n<p>If you encounter an issue, please share it in the<a href="https://wordpress.org/support/forum/alphabeta/"> Alpha/Beta area</a> of the support forums. If you are comfortable submitting a reproducible bug report, you can do so<a href="https://core.trac.wordpress.org/newticket"> via WordPress Trac</a>. You can also check your issue against a list of<a href="https://core.trac.wordpress.org/tickets/major"> known bugs</a>.</p>\n\n\n\n<p>Curious about testing releases in general and how to get started? Follow along with the<a href="https://make.wordpress.org/test/"> testing initiatives in Make Core</a> and join the<a href="https://wordpress.slack.com/messages/core-test/"> #core-test channel</a> on<a href="https://wordpress.slack.com/"> Making WordPress Slack</a>.</p>\n\n\n\n<p>WordPress 6.7 will include many new features that were previously only available in the Gutenberg plugin. Learn more about Gutenberg updates since WordPress 6.7 in the<a href="https://make.wordpress.org/core/tag/gutenberg-new/"> What’s New in Gutenberg</a> posts for versions <a href="https://make.wordpress.org/core/2024/06/09/what-is-new-in-gutenberg-18-5-05-jun/">18.5</a>, <a href="https://make.wordpress.org/core/2024/06/20/whats-new-in-gutenberg-18-6/">18.6</a>, <a href="https://make.wordpress.org/core/2024/07/04/whats-new-in-gutenberg-18-7-03-july/">18.7</a>, <a href="https://make.wordpress.org/core/2024/07/17/whats-new-in-gutenberg-18-8-17-july/">18.8</a>, <a href="https://make.wordpress.org/core/2024/07/31/whats-new-in-gutenberg-18-9-31-july/">18.9</a>, <a href="https://make.wordpress.org/core/2024/08/14/whats-new-in-gutenberg-19-0-14-august/">19.0</a>, <a href="https://make.wordpress.org/core/2024/08/28/whats-new-in-gutenberg-19-1-28-august/">19.1</a>, <a href="https://make.wordpress.org/core/2024/09/12/what-is-new-in-gutenberg-19-2-11-september/">19.2</a>, and <a href="https://make.wordpress.org/core/2024/09/25/whats-new-in-gutenberg-19-3-25-september/">19.3</a>.</p>\n\n\n\n<h2 class="wp-block-heading">What’s New in WordPress 6.7 Beta 1</h2>\n\n\n\n<p>WordPress 6.7 Beta 1 contains over 500 enhancements and over 500 bug fixes for the editor, including more than <a href="https://core.trac.wordpress.org/query?status=closed&amp;milestone=6.7&amp;group=component&amp;max=500&amp;col=id&amp;col=summary&amp;col=owner&amp;col=type&amp;col=priority&amp;col=component&amp;col=version&amp;order=priority">200 tickets for WordPress 6.7 Core</a>. Here’s a glimpse of what’s coming:</p>\n\n\n\n<h3 class="wp-block-heading">Meet the Twenty Twenty-Five theme</h3>\n\n\n\n<p>Launching with WordPress 6.7, the new default theme, <a href="https://make.wordpress.org/core/2024/08/15/introducing-twenty-twenty-five/">Twenty Twenty-Five</a>, embodies ultimate flexibility and adaptability, showcasing how WordPress empowers you to tell your story with a rich selection of patterns and styles. Inspired by glimpses of natural beauty and ancestry heritage, it evokes ideas of impermanence, the passage of time, and continuous evolution–mirroring life’s journey. Experience effortless site creation with Twenty Twenty-Five and follow its progress or report issues on <a href="https://github.com/wordpress/twentytwentyfive">this GitHub repo</a>.</p>\n\n\n\n<h3 class="wp-block-heading">Zoom Out to Compose with Patterns</h3>\n\n\n\n<p>The Zoom Out view simplifies your editing experience by allowing you to create and edit at the pattern level rather than focusing on individual blocks. Easily toggle this view from the toolbar to streamline your site-building process, making it faster and more intuitive to design pages using patterns.</p>\n\n\n\n<h3 class="wp-block-heading">Media improvements&nbsp;</h3>\n\n\n\n<p>Now supporting HEIC image uploads–automatically converted to JPEG for maximum compatibility–you can add high-quality images without worrying about browser support. Plus, enjoy auto-sizing for lazy-loaded images and expanded background image options at both individual and global levels, giving you greater control over your site&#8217;s visuals and performance.&nbsp;</p>\n\n\n\n<h3 class="wp-block-heading">Expanding Block Supports</h3>\n\n\n\n<p>Several blocks now come with expanded support options, enabling even more design possibilities. Notably, the long-requested shadow support for Group blocks has been added, a big win for designers and theme developers!</p>\n\n\n\n<h3 class="wp-block-heading">Preview Options API&nbsp;</h3>\n\n\n\n<p>The latest WordPress release enhances the Preview Options in the block editor, empowering developers to customize content previews. A new API allows plugins and themes to add custom items to the preview dropdown menu, enabling users to see content in different formats or environments. This flexibility enriches the editing experience while maintaining the existing familiar Preview dropdown structure.</p>\n\n\n\n<h3 class="wp-block-heading">Refined Data Views</h3>\n\n\n\n<p>The Data Views introduced in 6.5 continue to be improved. This release is focused on refining the experience with a few new features aimed at making these views more flexible for customization and more functional to use.&nbsp;</p>\n\n\n\n<h3 class="wp-block-heading">Manage Block Bindings Directly</h3>\n\n\n\n<p>Updates to this API in 6.7 polish and open most of the underlying APIs, improving the overall user experience, and add a user interface (UI) that allows you to connect attributes with custom fields to their binding sources. This new UI makes it possible to create bindings directly in a block instead of needing to use the Code Editor. By default admin and editor users can create and modify bindings, but this can be overridden with `block_editor_settings_all or map_meta_cap` filters.</p>\n\n\n\n<h3 class="wp-block-heading">Simplified and Smarter Query Loop Block</h3>\n\n\n\n<p>The Query Loop block is improved, as it now automatically inherits the query from the template by default, eliminating the need for manual configuration. This means your posts display immediately in both the editor and on the front end, streamlining the process so users can focus on content without extra configuration needed.</p>\n\n\n\n<h3 class="wp-block-heading">Edit and Control Font Size Presets</h3>\n\n\n\n<p>An enhanced Styles interface allows for greater flexibility when creating, editing, removing, and applying font size presets. You can now easily modify the presets provided by a theme or create your own custom options. A key feature is the ability to toggle fluid typography, which enables responsive font scaling with additional options for finer control over responsiveness.</p>\n\n\n\n<h3 class="wp-block-heading">View Meta Boxes in the iframed Post Editor</h3>\n\n\n\n<p>A new split view option has been introduced that allows you to access both the editor canvas and metaboxes while editing. This change will provide a consistent WYSIWYG experience between the editor and front end views.</p>\n\n\n\n<h3 class="wp-block-heading">Template Registration API</h3>\n\n\n\n<p>With this release, developers can now more easily register custom block templates without complex filters. Streamline your development process and create custom templates with ease.&nbsp;</p>\n\n\n\n<p><strong><strong>The features included in this first beta may change before the final release of WordPress 6.7, based on what testers like you find.</strong></strong></p>\n\n\n\n<p>Get an overview of the<a href="https://make.wordpress.org/core/6-7/"> 6.7 release cycle</a> and check the<a href="https://make.wordpress.org/core/"> Make WordPress Core blog</a> for<a href="https://make.wordpress.org/core/tag/6-7/"> 6.7-related posts</a> in the next few weeks for further details.</p>\n\n\n\n<h2 class="wp-block-heading">Vulnerability bounty doubles during Beta &amp; Release Candidate</h2>\n\n\n\n<p>The WordPress community sponsors a<a href="https://make.wordpress.org/security/2024/02/12/welcoming-2024-with-wordpress-6-5-beta-1/"> monetary reward for reporting new, unreleased security vulnerabilities</a>. This reward doubles during the period between Beta 1 on October 1, 2024 and the final Release Candidate (RC) scheduled for November 5, 2024. Please follow responsible disclosure practices as detailed in the project’s security practices and policies outlined on the<a href="https://hackerone.com/wordpress"> HackerOne page</a> and in the<a href="https://wordpress.org/about/security/"> security white paper</a>.</p>\n\n\n\n<h3 class="wp-block-heading">Just for you: a Beta 1 haiku</h3>\n\n\n\n<p>Lines of code arise,&nbsp;<br>Testing shapes the future path,&nbsp;&nbsp;<br>WordPress grows once more.</p>\n\n\n\n<p class="has-text-align-left is-style-default"><em>Props to <em><a href=''https://profiles.wordpress.org/annezazu/'' class=''mention''><span class=''mentions-prefix''>@</span>annezazu</a>, </em><a href=''https://profiles.wordpress.org/cbringmann/'' class=''mention''><span class=''mentions-prefix''>@</span>cbringmann</a>, <a href=''https://profiles.wordpress.org/colorful-tones/'' class=''mention''><span class=''mentions-prefix''>@</span>colorful-tones</a>,</em> <em><em><a href=''https://profiles.wordpress.org/courane01/'' class=''mention''><span class=''mentions-prefix''>@</span>courane01</a>, <a href=''https://profiles.wordpress.org/desrosj/'' class=''mention''><span class=''mentions-prefix''>@</span>desrosj</a>, <a href=''https://profiles.wordpress.org/marybaum/'' class=''mention''><span class=''mentions-prefix''>@</span>marybaum</a>, and <a href=''https://profiles.wordpress.org/priethor/'' class=''mention''><span class=''mentions-prefix''>@</span>priethor</a></em> or reviewing and collaborating on this post!</em></p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"17857";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:8;a:6:{s:4:"data";s:66:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:18:"WP Engine Reprieve";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:54:"https://wordpress.org/news/2024/09/wp-engine-reprieve/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Fri, 27 Sep 2024 21:03:26 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:4:{i:0;a:5:{s:4:"data";s:9:"Community";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:4:"Meta";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:8:"Security";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:7:"Updates";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17850";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:422:"I&#8217;ve heard from WP Engine customers that they are frustrated that WP Engine hasn&#8217;t been able to make updates, plugin directory, theme directory, and Openverse work on their sites. 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The WordPress Foundation has long supported the work of the Internet Archive. </p>\n\n\n\n<p>The work this organization does to <a href="https://blog.archive.org/2016/10/23/defining-web-pages-web-sites-and-web-captures/">preserve the Internet</a>, ensures that students, researchers, journalists, librarians, and curious citizens around the globe have access to our digital cultural heritage for many years to come. </p>\n\n\n\n<p>The Board of Directors is hopeful that this donation will make a significant impact, given the recent challenges faced by the organization.</p>\n\n\n\n<p></p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 17 Oct 2024 19:54:58 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:12:"Harmony Romo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:2;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:87:"WPTavern: Developers Remove Plugins From WordPress.org Repository After ACF Controversy";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:30:"https://wptavern.com/?p=175491";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:98:"https://wptavern.com/developers-remove-plugins-from-wordpress-org-repository-after-acf-controversy";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:4333:"<p>Following the recent ban and <a href="https://wptavern.com/acf-plugin-forked-to-secure-custom-fields-plugin">ACF to Secure Custom Fields fork/takeover</a> incident, some plugin authors have announced their decision to remove their plugins from the WordPress.org repository.</p>\n\n\n\n<h3 class="wp-block-heading">Gravity PDF Plugin</h3>\n\n\n\n<p>The <a href="https://wordpress.org/plugins/gravity-forms-pdf-extended/">Gravity PDF plugin</a> with over 50k active installations and a 4.9 rating is leaving the plugin repository. Its founder Jake Jackson <a href="https://gravitypdf.com/news/installing-and-upgrading-to-the-canonical-version-of-gravity-pdf/">stated</a> that “WordPress co-founder Matt Mullenweg has weaponized WordPress.org and appropriated the popular Advanced Custom Fields plugin from its creators. This action sets a dangerous precedent, and violates the integrity and security of the platform. To minimize the risks to ourselves and our users, the canonical (primary) version of the free and open-source Gravity PDF plugin is now being distributed directly from GravityPDF.com.”</p>\n\n\n\n<p>The team reassured users that all existing PDF settings, custom templates, and fonts will be preserved when transitioning to the new release. Future reviews will be hosted on <a href="https://www.g2.com/products/gravity-pdf/reviews">G2.com</a>. The canonical plugin will use “gravity-pdf” for the slug and text domain, replacing the “gravity-forms-pdf-extended” used on WordPress.org. Updates for the premium version and its extensions will continue directly from GravityPDF.com.</p>\n\n\n\n<a href="https://x.com/takisbig/status/1846542405706649856"><img src="https://lh7-rt.googleusercontent.com/docsz/AD_4nXeBCgibxR6Q2OJ7hjcnbnSHUnt0mZul_fiN5UHGXRlnnrG9N_-wKG5tgAE1aTgOKwO7js8IsPnhs3ktfcY0GWU-aQYD8WPiC96FAkml9d58dhZIGWKz3xCQnKaW-hiC0bE_TOgtVV3WIgUg4uFongcFSfvb?key=sYM_dbehUUr6zg7NnQ_agg" alt="" /></a>\n\n\n\n<a href="https://x.com/ajaydsouza/status/1846519982030483735"><img src="https://lh7-rt.googleusercontent.com/docsz/AD_4nXdy92EbP5Jkcj_u3OOrDU7vxQasl9fbRrqJSOLELKPkpSIjUAUe0UnYCP4Hh5mJEfLkN2hPS3KIVfr9DZnlgDJ2M9IEJ0315cClyqVOcZZpJSbZatAhkm9Y7I6rPDC9uzPUSSKDvQW0LlosKhaq0d9ugcKq?key=sYM_dbehUUr6zg7NnQ_agg" alt="" /></a>\n\n\n\n<h3 class="wp-block-heading">BE Media from Production &amp; Display Posts Plugins&nbsp;</h3>\n\n\n\n<p>Bill Erickson, author of <a href="https://en-gb.wordpress.org/plugins/be-media-from-production/">BE Media from Production</a> and <a href="https://wordpress.org/plugins/display-posts-shortcode/">Display Posts</a>, also expressed concerns, <a href="https://displayposts.com/install/">stating</a>, “I am no longer comfortable hosting my code on WordPress.org given recent actions by Matt Mullenweg.”</p>\n\n\n\n<p><a href="https://en-gb.wordpress.org/plugins/be-media-from-production/">BE Media from Production</a> plugin has been closed and <a href="https://wordpress.org/support/topic/plugin-has-moved-to-github/">Future updates</a> to this plugin will only come from the official GitHub repo.</p>\n\n\n\n<p>He also <a href="https://x.com/BillErickson/status/1845872464296808724">tweeted</a>: “If you use my plugin BE Media from Production, it&#8217;s now hosted only on GitHub.”</p>\n\n\n\n<h3 class="wp-block-heading">Paid Memberships Pro Plugin</h3>\n\n\n\n<p>The Paid Memberships Pro team released version 3.3 and their CEO Jason Coleman <a href="https://www.paidmembershipspro.com/pmpro-update-3-3/">explained</a>, “This is the first update of the core Paid Memberships Pro plugin that will be served off our own license server instead of the wordpress.org repository. We have been serving our premium plugins and several of our free plugins from our own license server for many years. We will now be serving downloads and updates of our core plugin ourselves.”</p>\n\n\n\n<p>He continued, “We plan to follow suit for all of our plugins that are hosted at wordpress.org, excepting a few that are co-maintained with other folks there. The core plugin is still free and users will always be able to update it for free.”</p>\n\n\n\n<p>Version 3.2.2 will be available in the repository for a day or so and then closed.&nbsp;</p>\n\n\n\n<p>Given the current situation, it doesn&#8217;t seem like things will settle down anytime soon. It remains to be seen if other developers too will follow suit. </p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 17 Oct 2024 19:43:10 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:7:"Jyolsna";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:3;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:54:"WordPress.org blog: WP Engine Promotions &amp; Coupons";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17996";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:56:"https://wordpress.org/news/2024/10/wp-engine-promotions/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:1865:"<p>Given the egregious legal attacks by WP Engine against WordPress co-founder Matt Mullenweg, a number of their customers have been looking for alternative hosting, and in return a number of hosts have created specials and promotions for WP Engine customers looking to migrate to a host that has great relations with WordPress.org. Here they are, in alphabetical order.</p>\n\n\n\n<p>We&#8217;ll update this post if any new offers come online, get in touch and we&#8217;ll link it.</p>\n\n\n\n<ul class="wp-block-list">\n<li><a href="https://www.bluehost.com/migrate-wordpress-website?channelid=P61C46097236S625N0B2A151D0E0000V107">Bluehost will cover migration costs, and credit back your existing contract</a>. They offer 24/7 phone support, you can call them at 844-699-3907. Their wp.cloud-powered Cloud hosting starts at $29.99/mo.</li>\n\n\n\n<li><a href="https://www.dreamhost.com/switch-to-dreamhost/">DreamHost is offering free migrations</a>, with plans starting at $16.95/mo.</li>\n\n\n\n<li><a href="https://www.nexcess.net/wp-engine-vs-nexcess/">Nexcess has plans starting at $21/mo</a>.</li>\n\n\n\n<li><a href="https://pressable.com/wpe-contract-buyout/">Pressable will credit back your current WP Engine contract and match their pricing</a>, so if you&#8217;re in the middle of a long contract with WP Engine, you don&#8217;t need to wait until your renewal time.</li>\n\n\n\n<li><a href="https://wordpress.com/migrate-from-wp-engine/">WordPress.com will give you a free year of any plan they offer</a>, and donate 5% of your purchase price to the <a href="https://wordpressfoundation.org/">WordPress Foundation</a>. Their relevant plans start at $25/mo.</li>\n\n\n\n<li>For large-scale enterprise customers, <a href="https://wpvip.com/wordpress-vip-vs-wp-engine/">WordPress VIP will cover the cost of migration</a>. Their plans generally start at $2k/mo.</li>\n</ul>\n\n\n\n<p></p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 17 Oct 2024 15:19:56 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:13:"WordPress.org";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:4;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:27:"Gary: HOWTO: Fork WordPress";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:25:"https://pento.net/?p=5587";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:50:"https://pento.net/2024/10/17/howto-fork-wordpress/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:9215:"<p>Congratulations on your decision to fork WordPress! You&#8217;ve taken on a mammoth task, I&#8217;m impressed with your willingness step up to the challenge of a lifetime. I&#8217;m here to give some advice on the things you might not have thought about yet, and what you&#8217;ll need to help the long term success of your fork.</p>\n\n\n\n<p>Forking, I&#8217;m please to share, <a href="https://wordpress.org/news/2024/10/spoon/">is beautiful</a>. It continues to be an important feature of the Open Source ethos, even if it has become more involved as projects have matured. Forking is a valuable tool for Open Source communities to demonstrate that they believe a project should move in a different direction.</p>\n\n\n\n<p>Before we get into the details, however, I do have to offer a few disclaimers. This post is <strong>not</strong>:</p>\n\n\n\n<ul class="wp-block-list">\n<li>An active call for people to fork WordPress. In the spirit of Open Source, I think it&#8217;s important that we publicly talk about what this process looks like, even if it can be an uncomfortable discussion.</li>\n\n\n\n<li>An announcement that I&#8217;m forking WordPress. I don&#8217;t have the free time for that.</li>\n\n\n\n<li>An offer to wrangle your fork of WordPress. I am happy to discuss your plans and offer advice, though.</li>\n</ul>\n\n\n\n<p>Disclaimers out of the way, let&#8217;s begin!</p>\n\n\n\n<h2 class="wp-block-heading">Before you Announce</h2>\n\n\n\n<p>First of all, let&#8217;s talk about that big old elephant in the room: the current level of instability in the WordPress world. I wouldn&#8217;t be surprised to learn that this the major factor in motivating your fork. Unfortunately, this approach won&#8217;t get you very far, so the first thing you need to do is take any feelings you have about it, and set them aside. You need to decide what you&#8217;re in favour of, instead. What are are the positive motivational factors that will make you jump out of bed, and push this project forward for the next decade or more? What will motivate others to join you for the long haul?</p>\n\n\n\n<blockquote><p>Build a community, not an angry mob.</p></blockquote>\n\n\n\n<p>Think carefully about what your fork is going to be named. I&#8217;m willing to bet that you first jumped to calling it <em>{Adjective}</em>Press, or perhaps something with &#8220;WP&#8221; in the name. That&#8217;s a great idea if you&#8217;re planning on your project being forever defined as a protest against WordPress, but you need to think beyond that. How will you define your brand to keep it relevant for decades to come?</p>\n\n\n\n<p>Oh, and make sure you can get the domains and social media handles for your name. Having to try and get them later is just expensive and frustrating.</p>\n\n\n\n<p>Talk to people. Not just your circle of friends and colleagues who agree with you, find people who can offer different perspectives, and decide how your fork is going to help them. Talk to WordPress core contributors (not just committers!), and learn their take on it. Can you present an argument that would convince long term contributors to switch to working on your fork?</p>\n\n\n\n<p>Figure out funding, at least enough to bootstrap your project. As much as I&#8217;d love to be, most of us are not post-economic. You can only get so far as a volunteer project, you&#8217;re going to need at least some people to be paid to work on it. There are big, complex problems that crop up along the way, it&#8217;s hard to solve them if everyone has to context switch between their day job, and their volunteer work.</p>\n\n\n\n<h2 class="wp-block-heading">The Meta Project</h2>\n\n\n\n<p>If you&#8217;ve made it this far into starting your fork, give yourself a pat on the back. You&#8217;ve made it much further than many others do. Your next challenge is deciding the process of building it. You could stick with the <a href="https://en.wikipedia.org/wiki/Benevolent_dictator_for_life">BDFL</a> approach, which certainly has benefits, particularly when first starting out. It might be hard to sell what many folks see as a key weakness in WordPress, though. Perhaps you might like to explore a democratic governance model, or some sort of hybrid approach. Everything has a set of benefits and trade-offs, you&#8217;ll need to decide what works for you.</p>\n\n\n\n<p>You&#8217;re going to have a bunch of technical dirty work to figure out. Where will the code be hosted? How will you track issues? Provide support? Discuss plans? Build community? Track data? Host themes, and plugins? What will you do about mobile apps?</p>\n\n\n\n<p>At first glance, each of these are fairly straightforward to answer, but it&#8217;s very easy to get lost in the possibilities. My advice here is simple: pick something, use it until it stops being valuable. You can always switch to something different later. Switching governance models might be hard, but switching server-side tools is relatively easy.</p>\n\n\n\n<blockquote><p>Do the dirty work, but don&#8217;t get stuck in the weeds.</p></blockquote>\n\n\n\n<p>Start thinking about how you&#8217;ll build your in-person community. Meetups, conferences, hack days, helping people move to your project, there are countless opportunities here to build your community.</p>\n\n\n\n<h2 class="wp-block-heading">The Moat</h2>\n\n\n\n<p>WordPress has three substantial factors that have made it largely unassailable for many years.</p>\n\n\n\n<p>First, there&#8217;s the massive community that&#8217;s built up around WordPress over the years. Regular meetups and conferences are an integral part of building a popular Open Source project. You can&#8217;t really piggy back off the work that WordPress has done over the years here, either. The only way forward is to put in the work to build and maintain a community that you&#8217;re proud to be a part of.</p>\n\n\n\n<p>Second, there&#8217;s the vast selection of plugins and themes that are available to download for free. The quality between options vary wildly, of course, but that&#8217;s largely irrelevant. The fact that so many options exist means there really is something for everyone. You&#8217;re going to need to figure out how to either maintain long term compatibility with existing WordPress plugins and themes, or you&#8217;re going to find yourself reproducing them all.</p>\n\n\n\n<p>Finally, you&#8217;ll need to deal with inertia. The vast majority of WordPress site owners have no need or motivation to change, so you need to make it easy (ideally, your fork would be a drop-in replacement), and beneficial. What will your fork do better to solve real problems?</p>\n\n\n\n<h2 class="wp-block-heading">Tell Your Friends!</h2>\n\n\n\n<p>It&#8217;s around about this point that you&#8217;re probably getting ready to talk about your fork publicly. Go ahead, you&#8217;ve earned it!</p>\n\n\n\n<p>Launch day is inevitably a mix of strong emotions. Elation if you get a huge positive response from the public, maybe discouragement if the public response is a bit more muted. Relief at having made it this far. Optimism about the future. Maybe even some doubt could creep in that you&#8217;re the right person to be wrangling such a huge endeavour. Whatever you end up experiencing, try not to stress about it too much. It&#8217;s a big day, but what really defines your project is what you do with it tomorrow. Next week. Next year.</p>\n\n\n\n<p>Go right back to the start, and remind yourself of the positive reasons that you&#8217;re choosing to build this project. Tell the world those positive reasons, and welcome anyone who wants to join you on the journey.</p>\n\n\n\n<h2 class="wp-block-heading">The Long Haul</h2>\n\n\n\n<p>Not every day is launch day, however. Most of your days will be&#8230; kinda boring, to be honest. That&#8217;s a good thing! Too much excitement will inevitably burn out you and your community. Sustainable effort, day after day, is how you build something to last.</p>\n\n\n\n<blockquote><p>It&#8217;s a marathon, not a sprint.</p></blockquote>\n\n\n\n<p>Of course, there&#8217;ll be ups and downs. It&#8217;s always okay to go back to the start, and reminder yourself (and your community!) of the positive reasons that you&#8217;re all working together on this.</p>\n\n\n\n<p>Oh, and please try to remember that one day, you&#8217;re probably not going to be the right person to lead your project any more. This isn&#8217;t something to fear, or to look forward to, really: projects, communities, and individuals all grow and change. It&#8217;s probably going to be a weird time when you get to this point, but it doesn&#8217;t have to be a time of upheaval and uncertainty. If you&#8217;ve run the project well, you should hopefully have a deep pool of talented folks who can step in to continue what you began.</p>\n\n\n\n<h2 class="wp-block-heading">Have Fun!</h2>\n\n\n\n<p>Finally, it would be remiss of me not to remind you to have fun! It&#8217;s easy to get lost in conflict at times, but it&#8217;s important to remember that&#8230; it&#8217;s just a CMS. It&#8217;s not going to be the end of the world if you take time away from the project, it&#8217;s actively beneficial for you to have a life outside of the internet. Friends, family, pets, hobbies: make time for the things that matter in your life.</p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 17 Oct 2024 01:20:23 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:4:"Gary";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:5;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:87:"WPTavern: #141 – Christy Nyiri and Mike Straw on Automattic’s Special Projects Team";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:48:"https://wptavern.com/?post_type=podcast&p=175292";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:98:"https://wptavern.com/podcast/141-christy-nyiri-and-mike-straw-on-automattics-special-projects-team";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:46359:"Transcript<div>\n<p>[00:00:00] <strong>Nathan Wrigley:</strong> Welcome to the Jukebox podcast from WP Tavern. My name is Nathan Wrigley.</p>\n\n\n\n<p>Jukebox is a podcast which is dedicated to all things WordPress. The people, the events, the plugins, the blocks, the themes, and in this case, learning about the work of the Automattic Special Projects Team.</p>\n\n\n\n<p>If you&#8217;d like to subscribe to the podcast, you can do that by searching for WP Tavern in your podcast, player of choice. Or by going to wptavern.com/feed/podcast. And you can copy that URL into most podcasts players.</p>\n\n\n\n<p>If you have a topic that you&#8217;d like us to feature on the podcast, I&#8217;m keen to hear from you and hopefully get you, or your idea, featured on the show. Head to wptavern.com/contact/jukebox and use the form there.</p>\n\n\n\n<p>So on the podcast today we have Christy Nyiri and Mike Straw.</p>\n\n\n\n<p>Christy leads the design arm of Automattic&#8217;s Special Projects Team. She taught herself to design and code 17 years ago, and has since worked with a wide range of clients, many of whom you&#8217;ll hear about later.</p>\n\n\n\n<p>Mike is an engineer with the Special Projects Team. He&#8217;s been writing code for over four decades and has been deeply into WordPress for the last seven years.</p>\n\n\n\n<p>Today we&#8217;re pulling back the curtain on the work done at Automattic&#8217;s Special Projects Team, a somewhat mysterious entity within Automattic. Because of its low visibility and its detachment from regular product output, many have never heard of the team or what they produce, but that is about to change.</p>\n\n\n\n<p>Mike and Christy, tell us all about the team, what they do and who they work with and for. They clarify the unique operational model of the team, which resembles an internal agency focusing exclusively on WordPress and open source projects. Their mission isn&#8217;t driven purely by profit. They often support nonprofits and contribute back to the WordPress community.</p>\n\n\n\n<p>We get into the team&#8217;s philosophy of learning from mistakes while striving for excellence. From there work with prominent websites, to assisting household names to more philanthropic work, Mike and Christy illustrates how their work showcases the power and versatility of WordPress. In short, they strive to show the very best that WordPress can produce.</p>\n\n\n\n<p>This episode highlights the technical and design prowess of the Special Projects Team, but also captures the passion and dedication of its members.</p>\n\n\n\n<p>Whether you&#8217;re a WordPress developer, a web design, enthusiastic, or someone interested in the operational intricacies of high caliber web projects, this episode is for you.</p>\n\n\n\n<p>If you&#8217;d like to find out more, you can find all of the links in the show notes by heading to wptavern.com/podcast, where you&#8217;ll find all the other episodes as well.</p>\n\n\n\n<p>And so without further delay, I bring you Christy Nyiri and Mike Straw.</p>\n\n\n\n<p>I am joined on the podcast by Christy Nyiri and Mike Straw. Hello both.</p>\n\n\n\n<p>[00:03:28] <strong>Christy Nyiri:</strong> Hello.</p>\n\n\n\n<p>[00:03:29] <strong>Mike Straw:</strong> Hello.</p>\n\n\n\n<p>[00:03:31] <strong>Nathan Wrigley:</strong> We&#8217;re going to have a conversation today from WordCamp US. We are in one of the meeting rooms in Portland, Oregon. Christy and Mike have joined me today because they work on a really interesting team, which I don&#8217;t know much about. So they&#8217;re going to school me in how this all hangs together, and how it works.</p>\n\n\n\n<p>Before we begin that though, Christy first, and then Mike afterwards, would you mind just giving us a little potted bio about yourselves. Maybe a minute, or something like that.</p>\n\n\n\n<p>[00:03:55] <strong>Christy Nyiri:</strong> Yeah. Hey, I&#8217;m Christy Nyiri. I&#8217;m Canadian, but I live in Brooklyn now. I&#8217;ve been with Automattic for a little over four years, and it&#8217;s the longest job I&#8217;ve ever held. So that says something about Automattic as a company.</p>\n\n\n\n<p>[00:04:08] <strong>Nathan Wrigley:</strong> Thank you very much Christy. And Mike, give us your little potted bio.</p>\n\n\n\n<p>[00:04:12] <strong>Mike Straw:</strong> I&#8217;m Mike. I&#8217;m currently from Ohio, but I&#8217;m from everywhere. I traveled around a lot as a kid, and then in my adult life. But I joined Automattic about seven years ago, and I just joined the Special Projects Team two years ago. I kind of can&#8217;t hold down a job, so I keep changing places I work. I did that my whole life, changing jobs between company, or between organisations. And then in Automattic, I&#8217;ve kind of bounced around a little bit, and I&#8217;ve settled on the special projects team and I am pretty happy here.</p>\n\n\n\n<p>[00:04:42] <strong>Nathan Wrigley:</strong> Okay, so you&#8217;ve alluded to what we&#8217;re going to talk about today, Mike. You mentioned the Special Projects Team. It&#8217;s kind of an interesting name. It sort of feels a little bit shrouded in mystery. I don&#8217;t know, it almost feels like special forces in in the army, or something like that. You know, this is the team that we deploy when things get a little bit tricky, when things are complicated.</p>\n\n\n\n<p>I don&#8217;t know if that&#8217;s the feeling that you guys get, but it does feel as if what you are working on is, let&#8217;s say, at a higher level than any of the websites I ever built. Put it that way.</p>\n\n\n\n<p>So the first question, and either of you can tackle this. What is the Special Projects Team, and which kind of clients do you work with?</p>\n\n\n\n<p>[00:05:18] <strong>Christy Nyiri:</strong> So the Automattic Special Projects Team, I&#8217;ll read our little mission statement. We just help interesting people, projects, and organisations have a great experience with WordPress.</p>\n\n\n\n<p>[00:05:27] <strong>Nathan Wrigley:</strong> Okay, perfect. Can you name drop? Are you allowed to name drop any of the kind of projects that you&#8217;ve worked on before?</p>\n\n\n\n<p>[00:05:32] <strong>Christy Nyiri:</strong> For sure. You can see a bunch of the projects on our website, which is specialprojects.automattic.com. The biggest one that I worked with personally was Print Magazine, which is like a publication that has been around since the 1940s, and it has a big history in the design community.</p>\n\n\n\n<p>[00:05:48] <strong>Mike Straw:</strong> Some of the ones I really were proud of is End The Backlog. Which was about backlogs of sexual assault in the country, because they won a Webby for their work. The website won a Webby, and the work they&#8217;re doing has actually had real impact, like the numbers and the charts since they started has actually stopped this backlog that&#8217;s going on. So it was like a real social life impact. And I have some background in that field, so I&#8217;m really passionate about it. So seeing that happen was really cool.</p>\n\n\n\n<p>Also, the site we talked about, one of the sites we talked about yesterday was Johan Ernst the explorer, his website, and just the amazing experience of the site itself. The work is pretty amazing.</p>\n\n\n\n<p>Post Secret is another really cool one that we&#8217;ve worked on. There&#8217;s a list, we have, what is it, over 450 production sites running now that we&#8217;ve built over the years. And it&#8217;s actually a fun experience having only been here for two years to periodically go on a website and say, hey, wait a minute, that&#8217;s one of our websites. Because I still don&#8217;t know the list completely.</p>\n\n\n\n<p>[00:06:51] <strong>Nathan Wrigley:</strong> Okay, thank you for that. That&#8217;s great. So we know that some of the websites that you&#8217;re building have impact. Sounds like some of them, especially meaningful to you in particular there, Mike. That&#8217;s really nice.</p>\n\n\n\n<p>What&#8217;s the purpose of the team though? So, as an example, if I rocked up to the special projects team, and just said, I have a brochure website for a local veterinary practice in the town where I live. I&#8217;m guessing that, at some point, you&#8217;re going to filter me out, maybe I don&#8217;t qualify as special.</p>\n\n\n\n<p>And I just wonder, is there a criteria? Is it, I don&#8217;t know, is there a criteria based upon the depth of your pockets, or the type of projects, or the industry you are in, or is it maybe just more, well, there&#8217;s a notorious company? Everybody&#8217;s heard of those, so they qualify as special. What is the criteria that gets you in?</p>\n\n\n\n<p>[00:07:35] <strong>Christy Nyiri:</strong> Well, we&#8217;ve done projects for a huge range of people, like from very high profile projects to, honestly, there is, not a vet, but we have a site for an animal adoption agency that I think is actually just a girl. A young girl, a teenager, and we built her a website.</p>\n\n\n\n<p>So the project has come to us through referrals from other partners that have already existed, and from other Automatticians as well. So if anyone at the company has a project they think would fit with our mission, we can work on that too.</p>\n\n\n\n<p>[00:08:07] <strong>Nathan Wrigley:</strong> Okay. So yeah, there&#8217;s definitely some sort of criteria there. But it seems, I was probably missing the target a little bit. So it really isn&#8217;t necessarily to do with the depth of the pockets, or the fact that you are notorious, it really could be anything.</p>\n\n\n\n<p>[00:08:17] <strong>Christy Nyiri:</strong> It really can, yeah.</p>\n\n\n\n<p>[00:08:19] <strong>Nathan Wrigley:</strong> Yeah, that&#8217;s fascinating. In the presentation blurb that went along with the presentation that you gave yesterday, one of the phrases that you used was, well, you said, connecting partners with the best that the WordPress community has to offer. And as soon as I hear the word WordPress community, I kind of imagine the crowd that we&#8217;re amongst here. Everybody shows up, everybody has their turn, you know, anybody can speak here, anybody can attend here.</p>\n\n\n\n<p>But the sort of slightly exclusive nature of the word special, and the kind of projects that you deal with, how is that connection made? Do you feed back things to the WordPress community? So I&#8217;m just wondering if you could unpack that sentence for me.</p>\n\n\n\n<p>[00:08:54] <strong>Mike Straw:</strong> There&#8217;s a lot there, because we really are, we&#8217;re part of the WordPress community. We are not primarily about making money, but the way I like to word it is, we are here to make WordPress look good.</p>\n\n\n\n<p>We bring things to our partners, we give them the best experience, with the best website we can build for them, and give them the best experience we can for using WordPress.</p>\n\n\n\n<p>So we choose tools, we&#8217;re really big on, like right now using block editor, and all that technology. We&#8217;ve been doing a lot of even no code builds, or low code builds, only building like specific functionality that has to be coded up, but using the block editor, and using the tools so that it&#8217;s just there. And then when they&#8217;re working on their website later, they just go in the editor, and click, and it&#8217;s done. So very simple. So it&#8217;s making the WordPress experience a good experience.</p>\n\n\n\n<p>And then we also, on the other side of it, we try to give back to the community as much as we can. If we do use a plugin, as an example, I was recently on a project where I found a bug in a plugin that we had installed on a site that was a wordpress.org plugin. I went in, I was like, this is the problem, here&#8217;s the bug. And I fixed it inside, so we could get the site going. And then I went on to their forum and said, hey, we found a bug, here&#8217;s the bug, here&#8217;s how I fixed it. And then they&#8217;re like, cool, thank you, and the next release had the fix.</p>\n\n\n\n<p>And we do that with community plugins. We do that with our own products. You know, we&#8217;ll obviously, we&#8217;ll promote Automattic products for them to use. And if there&#8217;s a problem with the product, we&#8217;ll go to the product team and say, we found this. The dog fooding experience, that we dog food pretty much everything that Automattic has to offer. And we find a problem, and we say, we&#8217;ll go to the product team and say, here&#8217;s the bug we found. And sometimes we&#8217;ll also say, here&#8217;s the PR to fix the code.</p>\n\n\n\n<p>[00:10:43] <strong>Nathan Wrigley:</strong> So it&#8217;s kind of like a double pronged thing, in that you are creating things, but then contributing back, maybe improvements to existing things, but also perhaps creating your own functionality and allowing the WordPress repository to get a hold of that. But also, I suppose the community piece there is that you are creating exceptional websites, exceptional experiences, which then are a kind of advert, if you like, for WordPress as a tool, like a showcase almost. You know, the things that you produce, I&#8217;m guessing are of, without blowing your own trumpets, you would probably regard them as of high quality, and good examples of what WordPress itself can do.</p>\n\n\n\n<p>And I do feel at this moment in time, we&#8217;re recording this in 2024, that we do have, not a credibility problem, but we are competing in a marketplace where the tools that are out there, which you can pay, I don&#8217;t know, $20 a month for, we know what we&#8217;re talking about, these SaaS-based tools. They are beginning to be popular. They&#8217;ve got television adverts, they have giant marketing budgets. So one of the ways that I guess WordPress can promote itself is with exceptional websites that people can look at. So, I don&#8217;t know if you&#8217;ve got anything you want to add to that.</p>\n\n\n\n<p>[00:11:48] <strong>Mike Straw:</strong> Yeah. I think, internally, because you know we have our own internal team names. Our team is called Team 51, which sounds as mysterious and strange, and secretive as Special Projects. But really the 51 is for 51%. And that is, we want WordPress to have 51% of the internet. And we&#8217;re doing that by doing things like this because, and this is me personally editorialising a little of, before I came to WordPress, WordPress does kind of have a reputation issue sometimes, because the average external person hears of these suss hosting sites, or because anybody can extend it, anybody can write a plugin.</p>\n\n\n\n<p>And you get a plugin in there that&#8217;s junk, and then the WordPress experience is junk, and then they&#8217;re saying WordPress is junk. And so we&#8217;re trying to highlight, no, WordPress itself is a solid tool, a solid platform, and if you develop well on it, you will have a solid site. And so we do a lot of that just to kind of build the reputation.</p>\n\n\n\n<p>[00:12:46] <strong>Christy Nyiri:</strong> I&#8217;d like to add that, on the design side of things, someone came up to me after the talk yesterday and said, how does WordPress compete with the other platforms out there that are really design focused? And I think that is what we&#8217;re trying to do on our team, is show that you can build really well designed websites with WordPress, and using the block editor.</p>\n\n\n\n<p>It is a more recent thing, I will admit, the block editor only really came to maturity maybe in the last year. And up until then, like I was even very anti-block theme. As a developer I&#8217;m like, I can build it better in PHP, like I know what I&#8217;m doing. But like now that you can adjust padding, and negative margins, and all those things, it&#8217;s an actual tool that you can use to build nice looking things.</p>\n\n\n\n<p>There is some work that needs to be done, but it&#8217;s getting there. And we&#8217;re confident that the more that we show sites that we build, that are full, non headless builds, like straight block themes, that it&#8217;ll inspire other people to do the same.</p>\n\n\n\n<p>[00:13:39] <strong>Mike Straw:</strong> One of the things I will often tell people is, I think I&#8217;m a pretty good engineer, I am a terrible designer. So you tell me what to make a website look like and do, and I will make it do it. If you look at my websites that I have put together, they are disgustingly ugly because a designer has not looked at them.</p>\n\n\n\n<p>With the block editor, I&#8217;ve gotten better. I&#8217;m able to actually make it look pretty decent because it does a lot of that for me. But it&#8217;s that thing of, if you have something that&#8217;s only going to be built by engineers, it&#8217;s going to look like something an engineer built. If you build it like anybody would build a website on any other platform, where you have designers that design, and make the look, and the branding, and you get the marketing in there, whatever team you have, and then the engineers are building what they have said make it look like, you end up with something that&#8217;s nice and pretty.</p>\n\n\n\n<p>And WordPress, I think, has always had that capability, although it required a lot more engineering work historically. But now, I think it&#8217;s amazing now that we now have project builds that, I think we&#8217;ve had some that just had no engineer involvement now.</p>\n\n\n\n<p>[00:14:37] <strong>Nathan Wrigley:</strong> Oh wow. Because the blocks are good enough.</p>\n\n\n\n<p>[00:14:39] <strong>Mike Straw:</strong> Our designers design it, our account managers build it in the block editor, and then they&#8217;re done.</p>\n\n\n\n<p>[00:14:44] <strong>Nathan Wrigley:</strong> It feels a bit like Team 51 is a website building agency, buried within Automattic then. So again, just to let me understand it a little bit more, we&#8217;ve got designers, Christy&#8217;s a designer. We&#8217;ve got developers, Mike is a developer. And it sounded like you mentioned marketing as well. There&#8217;s marketing people as well? What I&#8217;m trying to get to with that question, is it almost like an agency buried inside of Automattic?</p>\n\n\n\n<p>[00:15:09] <strong>Christy Nyiri:</strong> Yeah, you&#8217;re hitting the nail right on the head. Our team does operate on an agency model. There&#8217;s a couple of other teams at Automattic that do as well. One being VIP, and now the other one is lost on me. Oh, The Design Core, they&#8217;re kind of like do all our internal brand stuff.</p>\n\n\n\n<p>So Team 51, we are composed of designers, engineers, and project managers, which we call TAMS, AKA Technical Account Managers. And we also have an operations team. All of us like work together to build sites, as any traditional agency would.</p>\n\n\n\n<p>[00:15:40] <strong>Mike Straw:</strong> The marketing was an example of how a company would build a website. But yeah, for us internally, some of the partners we bring in have a marketing branch, and we will work with them to do the designing. But yeah, we don&#8217;t do marketing ourselves within the team.</p>\n\n\n\n<p>[00:15:56] <strong>Nathan Wrigley:</strong> Okay. And I think I&#8217;m right in saying that the WP Tavern website, and if you are listening to this, there&#8217;s a high chance that either you&#8217;re on an RSS reader, and you&#8217;re listening to this on a podcast player, or you&#8217;re on the WP Tavern website. I think the Tavern website is one of your projects.</p>\n\n\n\n<p>[00:16:10] <strong>Mike Straw:</strong> I believe so.</p>\n\n\n\n<p>[00:16:10] <strong>Christy Nyiri:</strong> Yeah. Yeah, I remember working on that, or working with other people who were working on it. But yeah, we did that a few years ago, but it was before block themes. I think it&#8217;s actually probably due for a revamp to create a block theme version of it.</p>\n\n\n\n<p>[00:16:24] <strong>Nathan Wrigley:</strong> I&#8217;m going to be in your inbox.</p>\n\n\n\n<p>Okay, let&#8217;s go in this direction. If we&#8217;re going to categorise your team as special, which is obviously the name. What is special? What do you bring to the table that any other agency out there might not? I am not trying to put you up against, or make you give me a competitive analysis statement of how you&#8217;re different. But what are some of the things that you&#8217;ve noticed in your time there, which really does separate it out as a special thing?</p>\n\n\n\n<p>[00:16:47] <strong>Christy Nyiri:</strong> Yeah, I think the biggest thing with our team is that we&#8217;re just like really WordPress focused, and involved in the community, and the open source nature of WordPress, which a lot of like other larger agencies, building larger sites, aren&#8217;t. They&#8217;re doing headless builds using whatever sort of build processes they are, and we&#8217;re like hardcore, a hundred percent block themes. So that&#8217;s one special thing about us.</p>\n\n\n\n<p>[00:17:08] <strong>Mike Straw:</strong> And, while we use the agency model, we don&#8217;t directly operate like an agency. An agency is a company trying to make money by building websites. So they&#8217;re going to try to do the things that are going to help them bring in good income, and that&#8217;s kind of what they&#8217;re thinking about.</p>\n\n\n\n<p>We are more, even though we operate on that model, that&#8217;s how we interact with partners that we&#8217;re working on with websites and things like that. The things we&#8217;re doing is not to extract funding from them. Again, it&#8217;s about us making a project that shines, and does good things, and makes a site that they will be proud of and brag to their friends about. And so we don&#8217;t operate in that.</p>\n\n\n\n<p>And we&#8217;re also just, the entire team is people that are just really, really passionate about WordPress. We want to make it look good. We want to give the best that we have to our partners, to the community. It&#8217;s not unusual, when we discover a bug or a glitch, there&#8217;s somebody within minutes saying, okay, who do we need to talk to, to make sure this works right for everybody else that&#8217;s running into this.</p>\n\n\n\n<p>[00:18:09] <strong>Nathan Wrigley:</strong> Do you end up doing sort of some philanthropic work as well? Because this is something buried within Automattic, and Automattic as we know, the three of us at least do, and dear listener, if you don&#8217;t, you can go and explore what Automattic do. They&#8217;ve got multiple revenue streams, and so a traditional agency, I&#8217;m imagining their revenue stream is client work. And the fact that Automattic has other revenue streams, does that make it possible for you to do website builds that aren&#8217;t necessarily going to be, air quotes, profitable? That perhaps you could describe as, I don&#8217;t know, philanthropic?</p>\n\n\n\n<p>A good example may be The Tavern actually because, as far as I&#8217;m aware, it doesn&#8217;t, there&#8217;s no revenue stream coming out of The Tavern. The decision has been made to keep a news organisation for WordPress going, and it&#8217;s being kept alive by your team, but there&#8217;s no revenue stream there. So I&#8217;m wondering, do you have that? Is it possible for you to do things on a more philanthropic nature because of the funding system that you&#8217;ve got?</p>\n\n\n\n<p>[00:19:03] <strong>Christy Nyiri:</strong> Yeah, I think exactly what you&#8217;re saying. We are not like a profits based team. We work on just trying to showcase the best of what WordPress can do. And so we definitely have done sites for partners that are nonprofits, and we help them build their web presence online.</p>\n\n\n\n<p>[00:19:22] <strong>Mike Straw:</strong> I think End The Backlog is a great example of that. There&#8217;s a lot of ones that are just, they&#8217;re not profit making entities. They&#8217;re just groups that are trying to do better things in the world, and we&#8217;re providing some service to that. We&#8217;re not necessarily we&#8217;re not like, this is a good, although that comes into the equation, it&#8217;s not a, we&#8217;re doing this because it&#8217;s a good social justice thing or something, but it&#8217;s a good place we can work. But the outcome is definitely there of enabling these organisations to be able to do things that they might not otherwise be able to do because of financial considerations.</p>\n\n\n\n<p>[00:19:55] <strong>Nathan Wrigley:</strong> But it does sound then as if the overall purpose of the special projects team then, and we did allude to this a little bit ago, but we probably could go a little bit further, is to act like a bit of a showcase for WordPress, and just to sort of exemplify the very best of what it can do.</p>\n\n\n\n<p>And I don&#8217;t know if you&#8217;ve got like one place, one domain where we can go, and look at the work that you&#8217;ve done, or if it&#8217;s more of, no, you&#8217;ll have to be a bit inventive, and Google, and contact us, and we&#8217;ll tell you what we&#8217;ve built.</p>\n\n\n\n<p>But it does feel like that&#8217;s the point. Here&#8217;s a big property. Here&#8217;s an important thing, whether it&#8217;s philanthropic or not, and we&#8217;re going to churn out the best that WordPress can do, and thereby, sort of vicariously let the community know, here&#8217;s WordPress. Here&#8217;s how credible it is. Here&#8217;s the kind of people with the stature that they&#8217;ve got who are using it.</p>\n\n\n\n<p>[00:20:41] <strong>Mike Straw:</strong> As of this week, you can go to specialprojects.automattic.com, which has a list of websites, showcases. It actually has some of the tools we&#8217;ve built, and some of the blocks that we&#8217;ve got out there.</p>\n\n\n\n<p>Going back to contributing to the WordPress community, there&#8217;s a pull request to put our Accordion Block into Gutenberg Core.</p>\n\n\n\n<p>But actually, going back to that whole showcasing idea, the actual way back origins of this team go back to when Matt was working for CNET and building WordPress. And he would build WordPress sites for his friends and say, here&#8217;s a site I made in WordPress, isn&#8217;t WordPress cool? I&#8217;m not quoting him. I don&#8217;t know what he actually said exactly, but that&#8217;s the gist of what was happening.</p>\n\n\n\n<p>But that was kind of how, when we were starting as a team back in the day, a lot of times it was a, we&#8217;d see a site hosted on, I don&#8217;t know if it was around back then, but a Wix or a Squarespace kind of environment, and we&#8217;d be like, we could make that in WordPress.</p>\n\n\n\n<p>The team would build a WordPress site mirroring that site, and then go to that person and say, look, we made a WordPress site, this is probably going to be a lot easier for you to work with than wherever you are. And that&#8217;s kind of the origins of, literally, let&#8217;s make WordPress look good by building good WordPress sites.</p>\n\n\n\n<p>[00:21:53] <strong>Nathan Wrigley:</strong> Forgive me for sort of making this assumption, but it seems like you&#8217;re both quite happy with the work that you are doing. It&#8217;s got value, there&#8217;s some credibility to the work that you&#8217;re doing. I mean, that kind of stuff going on a CV looks nice, right?</p>\n\n\n\n<p>And I&#8217;m just wondering if somebody listening to this has the thought that, I think I&#8217;m doing good work, I think I have that caliber in me.</p>\n\n\n\n<p>How did you end up dropping into this team? Was it that you were Automatticians already? You may have touched on this in your bio at the beginning, I can&#8217;t remember. Is there a way that you can find yourself into this team? Do you hire externally? There&#8217;s a lot in there, but just tell us what you can.</p>\n\n\n\n<p>[00:22:27] <strong>Mike Straw:</strong> Can I say yes?</p>\n\n\n\n<p>[00:22:28] <strong>Nathan Wrigley:</strong> Yeah, that&#8217;ll do it.</p>\n\n\n\n<p>[00:22:30] <strong>Mike Straw:</strong> Because I think we have very different experiences. You got hired into 51. So we&#8217;d had very different experiences on this, and I think from both ways of, I came in, I got hired by Automattic about seven years ago. Basically rediscovered WordPress, went to a conference, became a happiness engineer doing wordpress.com support.</p>\n\n\n\n<p>And then, I think I said earlier, I kind of can&#8217;t hold down a job. I switched from wordpress.com support to doing WooCommerce support. And then I went through, we had an internal developer apprenticeship program that I went through, back to engineering, and worked as an engineer on the woocommerce.com website.</p>\n\n\n\n<p>But back when I was a wordpress.com happiness engineer, one of the sites came in for support, who happens to be one of my favorite authors. So I saw her site, and actually it was a, she made a post on her blog of, I&#8217;m having a problem with my like button or something. I&#8217;m like, oh, well I have the access, I&#8217;m doing support, I can go check on it. And I went in, and I start reading, and it had this little flag on it saying, this is a Team 51 site.</p>\n\n\n\n<p>So I went and looked. It&#8217;s like, you contact these people. I was like, okay, what is this Team 51? Are they alien secret people? I don&#8217;t know because I hadn&#8217;t, I was new enough, I didn&#8217;t know who they were. And so I messaged someone, I was like, here&#8217;s the thing. And then we got chatting, and he started talking about what they&#8217;re doing. I&#8217;m like, oh my gosh, I want to, this just sounds really cool.</p>\n\n\n\n<p>And once an opportunity came in, after I was an engineer for a while, and then they just happened to have an internal thing saying, we&#8217;re looking for some engineers. And I was like, hello, please, yes, and contacted them and then got in. So we do some of that internal hiring kind of thing. But also, and I think Christy can talk more about getting from the outside.</p>\n\n\n\n<p>[00:24:09] <strong>Nathan Wrigley:</strong> Okay. So there is internal, there&#8217;s mechanisms internally within Automattic to make your way toward the team. But Christy&#8217;s got a different story.</p>\n\n\n\n<p>[00:24:15] <strong>Christy Nyiri:</strong> I guess I didn&#8217;t say this earlier, but I lead the design arm of Special Projects. When I got involved with Automattic I was, like I&#8217;ve been designing and developing websites, self-taught for like, I don&#8217;t know, 17, 18 years now. And I started with WordPress about 17 years ago, when it was so young.</p>\n\n\n\n<p>And it was like February, 2020, and I was looking for a full-time role somewhere, and I had a friend who was on the Tumblr engineering team at the time. And he&#8217;s like, why don&#8217;t you just apply at Automattic? And I was like, oh, okay.</p>\n\n\n\n<p>And then I applied, and went through the whole trial, and the interview. And the interview was for a product designer. And I don&#8217;t really do product design. I&#8217;m a web, UI person. But I went through the trial expecting eventually like, to get an offer, it would be as the product designer. And they were like, oh, actually we have this team for you, we think you&#8217;d be good on, it&#8217;s called Team 51. And like I had the same reaction as Mike, Team 51, what is that? It sounds mysterious.</p>\n\n\n\n<p>And I kind of like looked on the website that they had, and looked at who was on the team, and Jeffrey Zeldman was on the team at the time. Oh my God, if I get to work with Jeffrey Zeldman, like, amazing. And so I was thrilled to get hired at that time.</p>\n\n\n\n<p>But I was the first internal designer on the team at that point. They didn&#8217;t really have anyone else. They were working with some contractors who&#8217;s, a lot of them are still with us. We&#8217;ve now grown from just me, to like three other internal designers on our team. So the benefit for my design side of the team is that having internal designers means they can work on internal projects, and they&#8217;re more closely associated with the brand. So they can do like Automattic brand things as well. Because like, in addition to the websites, sometimes we do other projects. I am involved in kind of a rebrand for Automattic. There will be something coming hopefully in the next year or so in that end.</p>\n\n\n\n<p>[00:25:58] <strong>Nathan Wrigley:</strong> Would it be fair to say then, if I find a website and the logo of Automattic is at the bottom of the footer, would that be something that is likely to have been done by your team?</p>\n\n\n\n<p>[00:26:07] <strong>Christy Nyiri:</strong> Some of them, yeah. Not all of them. We do some internal builds, but there&#8217;s definitely ones we haven&#8217;t done.</p>\n\n\n\n<p>[00:26:13] <strong>Nathan Wrigley:</strong> Okay. Yeah, so it&#8217;s not guaranteed, but it&#8217;s a probable. Do you find yourself involved in Automattic properties that have got nothing to do with WordPress as well? So, I don&#8217;t know, things like Pocket Casts and, dare I say it, Tumblr, things like that.</p>\n\n\n\n<p>[00:26:25] <strong>Mike Straw:</strong> We&#8217;ve built Tumblr sites as part of it. We&#8217;ve had a couple people just kind of get directly involved on building Tumblr themes. One of the ones, the first time I heard that we were doing that was actually the Jonas Brothers were going on tour, and one of the leads I&#8217;ve had, it was actually built that theme.</p>\n\n\n\n<p>And I think that might&#8217;ve been the, was that the first one we did? I know they came back. But we built the theme for the Jonas Brothers when they went on tour. And I think there were some others that we&#8217;ve built. We&#8217;ve built Tumblrs for partners, like along with the sites, or things like that. So yeah, we&#8217;ve worked with Tumblr. I don&#8217;t know that we&#8217;ve done anything with Pocket Casts. That&#8217;s what I listen to your podcast on.</p>\n\n\n\n<p>[00:27:01] <strong>Nathan Wrigley:</strong> Okay, yeah. That&#8217;s my podcast player of choice as well.</p>\n\n\n\n<p>[00:27:05] <strong>Mike Straw:</strong> Oh, we built, that&#8217;s right, we did. We built the Pocket Cast Blog. We just recently moved that over.</p>\n\n\n\n<p>[00:27:09] <strong>Nathan Wrigley:</strong> Automattic seems like it&#8217;s on a clip of purchasing things. So in the more recent past, I can think of Beeper and Texts, and maybe they&#8217;re the kind of things that in the future will come under your purview as well. I don&#8217;t know.</p>\n\n\n\n<p>[00:27:18] <strong>Mike Straw:</strong> If there&#8217;s a website, if it&#8217;s an Automattic branded site that belongs to it, we tend to be involved in building those sites, and getting them up and running, or doing a redesign and migration of the site into the Automattic platform.</p>\n\n\n\n<p>I&#8217;ve worked, personally spent some time on akismet.com, jetpack.com, automattic.com, I think I&#8217;ve done a little bit of work there. So like those internal sites, we do work with those. And yeah, I had forgotten, we migrated the Pocket Cast Blog.</p>\n\n\n\n<p>[00:27:45] <strong>Nathan Wrigley:</strong> Nice. Now, I&#8217;m guessing the fact that you&#8217;ve got, both of you, this incredible heritage, and you&#8217;re obviously surrounded by people of an equal caliber. I&#8217;m guessing that the kind of work that you put out means that it has to be of the highest quality. And if somebody was to be thinking, I&#8217;d like to work with that team, you have to have really high expectations here. Nothing can go out the door that isn&#8217;t as good as it possibly can be.</p>\n\n\n\n<p>I don&#8217;t really have a question in there, but I&#8217;m just sort of asking, is that the case? Do you feel that you are doing the best work that you can do with everything that you put out? No corners cut, go the extra mile, do the extra work, that kind of thing. I&#8217;m getting some smiles.</p>\n\n\n\n<p>[00:28:22] <strong>Mike Straw:</strong> That sounds really high stress.</p>\n\n\n\n<p>[00:28:23] <strong>Nathan Wrigley:</strong> Yeah, and I wondered if it was.</p>\n\n\n\n<p>[00:28:25] <strong>Mike Straw:</strong> So there&#8217;s a kind of a philosophy within Automattic of, you&#8217;re allowed to make mistakes. As a matter of fact, I said earlier, I went through an apprenticeship program to become an engineer again, because I&#8217;ve been doing some sort of coding for decades. But it was always smaller projects, and I knew when I came to Automattic, there was no way I could operate at the scale and the level that Automattic operates at.</p>\n\n\n\n<p>So I came in as a support person, and then when they had the opportunity for me to go learn this, and when I started my apprenticeship, I actually, I was going to work on the woocommerce.com website. And as part of my apprenticeship, no pressure there, far as I know, the largest WooCommerce site on the internet, and I said something to my lead. Something about, as long as I don&#8217;t crash the site. And he says, oh no, it&#8217;s not a matter of if you&#8217;re going to crash the site, it&#8217;s when. And I fulfilled that. I only crashed it once, so that was good.</p>\n\n\n\n<p>Yeah, and I&#8217;ve made mistakes on Team 51. I&#8217;ve made some that had some impact. I wish I hadn&#8217;t, but I did. And I learned from it, and will never do that again, and had learned things as I went. It&#8217;s definitely not a, we&#8217;re cavalier, work fast, break things, as some companies operate in. It&#8217;s, we are very careful, but we also acknowledge the fact that we are human beings that are going to make mistakes, especially because we&#8217;re operating at the cutting edge of things.</p>\n\n\n\n<p>A new thing comes in WordPress, or is coming in WordPress, a lot of times we&#8217;ll start implementing it, and using it, and sometimes things don&#8217;t go perfectly. And we have an internal system to make sure that if something does go wrong, we&#8217;re quick to get it fixed, quick to get everything back to working well. But yeah, we do want to give the best. We do all absolutely always give the very best we have to what we&#8217;re doing. We don&#8217;t have an expectation of perfection in that. We have an expectation of, I would say an expectation of excellence, but not of perfection, if that makes sense.</p>\n\n\n\n<p>[00:30:19] <strong>Christy Nyiri:</strong> Well, I have an expectation of perfection in design. I&#8217;d say it&#8217;s like really hard in design to get things to the level that I really want them to be. That mostly comes down to just like the really little, this finessing at the end of the build, the CSS details. That&#8217;s what I love. Like I&#8217;m a huge CSS nerd, and because I&#8217;ve built most sites, like up until working in Automattic, my background is that I would do it myself, and do those afterwards, and it&#8217;s hard for me to kind of like translate that to a developer a lot of the time.</p>\n\n\n\n<p>But other people on my team that are younger, and have better, I guess like development handoff practices, are really good at like translating to a dev. Like, here&#8217;s the animation I want to see, here&#8217;s the details that I want on the site. And the site that Mike mentioned earlier, johanernst.com, so that&#8217;s. J-O-H-A-N-E-R-N-S-T, and I want everyone to see the site because it is, I think, the most perfect example of what we&#8217;ve built. It&#8217;s like a super high caliber, and all the little details on it. And they&#8217;re still even adding more. Like they&#8217;re going to add, on the site there&#8217;s this globe, and then we&#8217;re going to add a connector of the expeditions around the globe, so you can see the kind of like route that he&#8217;s taken. It&#8217;s such a good site, check it out.</p>\n\n\n\n<p>[00:31:34] <strong>Mike Straw:</strong> Going back to the perfection idea, I&#8217;m going to amend a little bit, or with what Christy said, the perfection of the design, and the way the sites look, that is a thing. We try to give them the absolute best site. And I learned that on one website we worked on, that we got the initial site delivered, and then the QA went on for the design QA, and I was one of the people that worked on the couple of hundred issues that they found with the design.</p>\n\n\n\n<p>A lot of it was, this is shaded a little different, this is just a couple of pixels out of alignment when you&#8217;re with this particular, like it was very, very detailed design. Making the site look perfect. Making things absolutely the best it can be. So there is that standard of the site we deliver. I was looking more from an engineering perspective of perfect code is not a thing, and sometimes there is a belief that you have to just do everything perfect, and if you make something go wrong, that&#8217;s just the end of everything. And we don&#8217;t have that mindset. We work very, very, very hard to make sure that doesn&#8217;t happen.</p>\n\n\n\n<p>The presentation I gave yesterday about the safety net plugin we have, comes from that mindset of, we want to never risk doing something that&#8217;s going to impact our partners, or any of our websites in a negative way. WordPress is a very large code base, it&#8217;s not perfect. But our standards for what we deliver very much are very, very detailed.</p>\n\n\n\n<p>[00:33:04] <strong>Nathan Wrigley:</strong> In preparation for this podcast, I actually asked a few Automatticians if they had any idea what your team does.</p>\n\n\n\n<p>[00:33:10] <strong>Christy Nyiri:</strong> Nobody does.</p>\n\n\n\n<p>[00:33:11] <strong>Nathan Wrigley:</strong> Yeah, and not only did they not know, many of them didn&#8217;t know that it was a thing, the Special Projects Team. So I think the cabal like nature of it, it is interesting. There is this perception that, okay, they live in a different warehouse over there, and they&#8217;ve got chemicals boiling in test tubes, and things like that. But it&#8217;s kind of interesting, this podcast, peeling it back a little bit, and just realising sort of more human nature of it.</p>\n\n\n\n<p>[00:33:34] <strong>Mike Straw:</strong> It is kind of that way, but not by design. It just kind of happened that way, because we are so small, and we have such a small thing. So it&#8217;s just not really visible necessarily every day to things that are going on, because we&#8217;re not necessarily putting out product, and things like that.</p>\n\n\n\n<p>So I could see where people, well, again, both of us kind of had that perception before we actually came to the team of this big, mysterious thing. And, no, it&#8217;s just really people that really love doing cool stuff.</p>\n\n\n\n<p>[00:34:01] <strong>Nathan Wrigley:</strong> It sounds like the caliber of work that you&#8217;re doing is of great interest to you both. You seem to enjoy the space that you&#8217;re in. And obviously, the difficulty that comes with that is understood. I will into the show notes put any of the links that we mentioned today, including the, and I&#8217;m going to call it showcase, I don&#8217;t know if that was the right word, of the kind of sites that the team have been building.</p>\n\n\n\n<p>But really fascinating just pulling back the curtain a little bit, and hopefully, off the back of this episode, some people will reach out to wherever they need to reach out to, to see how they can become involved. You never know, you might find some job applications coming through.</p>\n\n\n\n<p>Thank you so much for talking to me today. Honestly, really interesting just pulling back the curtain a little bit on the team that you are involved in, and hopefully making it feel a bit less cabal like, in the process. So, Christy and Mike, thank you so much for chatting to me today. I really appreciate it.</p>\n\n\n\n<p>[00:34:48] <strong>Mike Straw:</strong> Absolutely. Thank you, this has been fun.</p>\n\n\n\n<p>[00:34:49] <strong>Christy Nyiri:</strong> Yeah, thanks so much.</p>\n</div>\n\n\n\n<p>On the podcast today we have <a href="https://profiles.wordpress.org/nyiriland/">Christy Nyiri</a> and <a href="https://profiles.wordpress.org/mikestraw/">Mike Straw</a>.</p>\n\n\n\n<p>Christy leads the design arm of Automattic’s Special Projects Team. She taught herself to design and code 17 years ago and has since worked with a wide range of clients, many of whom you’ll hear about later.</p>\n\n\n\n<p>Mike is an engineer with the Special Projects Team. He’s been writing code for over four decades, and has been deeply into WordPress for the last seven years.</p>\n\n\n\n<p>Today, we&#8217;re pulling back the curtain on the work done at <a href="https://specialprojects.automattic.com/">Automattic’s Special Projects Team</a>, a somewhat mysterious entity within Automattic. Because of its low visibility and its detachment from regular product output, many have never heard of the team or what they produce, but that’s about to change.</p>\n\n\n\n<p>Mike and Christy tell us all about the team. What they do, and who they work with and for. They clarify the unique operational model of the team, which resembles an internal agency, focusing exclusively on WordPress and open-source projects. Their mission isn&#8217;t driven purely by profit; they often support nonprofits and contribute back to the WordPress community.</p>\n\n\n\n<p>We get into the team’s philosophy of learning from mistakes while striving for excellence. From their work with prominent websites, to assisting household names, to more philanthropic work, Mike and Christy illustrate how their work showcases the power and versatility of WordPress. In short, they strive to show the very best that WordPress can produce</p>\n\n\n\n<p>This episode highlights the technical and design prowess of the Special Projects Team, but also captures the passion and dedication of its members.</p>\n\n\n\n<p>Whether you&#8217;re a WordPress developer, a web design enthusiast, or someone interested in the operational intricacies of high-calibre web projects, this episode is for you.</p>\n\n\n\n<h2 class="wp-block-heading">Useful links</h2>\n\n\n\n<p><a href="https://specialprojects.automattic.com/">Automattic Special Projects Team</a></p>\n\n\n\n<p><a href="https://www.printmag.com/">PRINT magazine</a></p>\n\n\n\n<p><a href="https://www.endthebacklog.org/">End The Backlog</a></p>\n\n\n\n<p><a href="https://johanernst.com/">Johan Ernst</a></p>\n\n\n\n<p><a href="https://postsecret.com/">Post Secret</a></p>\n\n\n\n<p><a href="https://pocketcasts.com/">Pocket Casts</a></p>\n\n\n\n<p><a href="https://blog.pocketcasts.com/">Pocket Casts Blog</a></p>\n\n\n\n<p><a href="https://www.tumblr.com/">Tumblr</a></p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Wed, 16 Oct 2024 14:00:00 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Nathan Wrigley";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:6;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:61:"Do The Woo Community: It’s WooSesh 2024 with Brian Richards";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://dothewoo.io/?p=86126";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:57:"https://dothewoo.io/its-woosesh-2024-with-brian-richards/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:160:"WooSesh 2024 is a free virtual conference on October 29-30, focusing on exceptional customer experience in WooCommerce, featuring keynotes and community awards.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Wed, 16 Oct 2024 12:39:16 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:5:"BobWP";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:7;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:26:"Matt: Those Other Lawsuits";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:23:"https://ma.tt/?p=128223";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:37:"https://ma.tt/2024/10/other-lawsuits/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:2707:"<p>It&#8217;s a heavy day, and I&#8217;m sad to write this. Not sure where to start.</p>\n\n\n\n<p>In 2022, a lawyer recruited two people who took care of my Mom—an assistant and one of her dozen nurses—to resign and demand a million dollars each, or they would publish horrible things about her in a lawsuit. I refused. The lawsuits were filed. Luckily, the accusations are so sick, twisted, and outrageous that they refute themselves. There&#8217;s some weird sex stuff, and also claims that my Mom is racist. I am sad for whatever mind could even imagine such things. </p>\n\n\n\n<p>I won&#8217;t link or quote them because they don&#8217;t deserve that, but the lawsuits have been part of the public record and available to anyone with a web browser since 2022. The lawyer sent them to every major media publication and gossip rag.  You&#8217;re just hearing about them now because any journalist who spent five minutes calling around easily saw how spurious the claims are and didn&#8217;t run with the story. They&#8217;ve been dredged up as part of the smear campaign against me in my battle with Silver Lake and WP Engine.</p>\n\n\n\n<p>My advice for any other founder: As you gain wealth this may happen to you with household staff as well. Never settle. It just creates an incentive for more people to make stuff up. Even if it&#8217;s messy, fight the claims in court as I am doing. It&#8217;s the only way to deter people trying to make a quick buck. These cases are common, and the media is used to them.</p>\n\n\n\n<p>Now for some good news! I&#8217;m happy to report that since these two people left, my Mom has had no errors in her medication (previously, she had to be hospitalized twice and almost died because of medication errors). She&#8217;s back to the weight she was in her 30s and isn&#8217;t in a wheelchair all the time anymore. She&#8217;s just moved into a new home we&#8217;ve been remodeling together for the past 5 years.  She still has 24/7 RNs, but the new nurses have been fantastic and feel like an extension of our family. We&#8217;re looking forward to celebrating the holidays together with my sister, lifelong family friends like the Ornelas family, Mom&#8217;s four dogs, and some of my fifteen godchildren who live in the area.</p>\n\n\n\n<p>I may be wrong or dumb about many other things, but I sincerely believe in the sanctity and beauty of every human life, regardless of any background. We are all God&#8217;s creation. My Mother taught me these values, and I have done my best to uphold them in my life&#8217;s work building open source, WordPress, and Automattic. <a href="https://ma.tt/2024/09/charitable-contributions/">It&#8217;s part of why I give so much back</a>. </p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 15 Oct 2024 10:30:12 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:4:"Matt";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:8;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:21:"Matt: Response to DHH";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:23:"https://ma.tt/?p=128140";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:29:"https://ma.tt/2024/10/on-dhh/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:2388:"<p>I&#8217;ve taken this post down. I&#8217;ve been attacked so much the past few days; the most <a href="https://ma.tt/2024/10/other-lawsuits/">vicious</a>, personal, hateful words poisoned my brain, and the original version of this post was mean. I am so sorry. I shouldn&#8217;t let this stuff get to me, but it clearly did, and I took it out on DHH, who, while I disagree with him on several points, isn&#8217;t the actual villain in this story: <strong>it&#8217;s WP Engine and Silver Lake</strong>.</p>\n\n\n\n<p>A few bullets to his core points:</p>\n\n\n\n<ul class="wp-block-list">\n<li>The headline &#8220;Automattic is doing open source dirty&#8221; is not fair.</li>\n\n\n\n<li>Automattic did not work on a deal with WP Engine for 18+ months because of the GPL, or them using &#8220;WP&#8221; in their name, it was because of their abuse of the WordPress and WooCommerce trademarks. Trademarks must be protected, as evidenced by <a href="https://rubyonrails.org/trademarks">Rails trademark policy</a>.</li>\n\n\n\n<li><a href="https://automattic.com/2024/09/25/open-source-trademarks-wp-engine/">Our C&amp;D</a> is about public trademark abuse; <a href="https://wpengine.com/wp-content/uploads/2024/09/Cease-and-Desist-Letter-to-Automattic-and-Request-to-Preserve-Documents-Sent.pdf">theirs</a> is about censorship, and doxxes private messages. They have since filed a <a href="https://wpengine.com/wp-content/uploads/2024/10/Complaint-WP-Engine-v-Automattic-et-al.pdf">kitchen sink lawsuit</a> that embroils all of WordPress.org.</li>\n\n\n\n<li>Updating ACF to <a href="https://wordpress.org/support/plugin/advanced-custom-fields/">Secure Custom Fields in our directory</a> was to provide users of our plugin directory the best, safest, most secure code. It included a security update that still has not been merged by the ACF team.</li>\n\n\n\n<li>We will merge any improvements ACF makes to their GPL code going forward and will also include enhanced functionality in the coming days to provide a secure and free drop-in replacement for ACF. If WP Engine didn&#8217;t want this to happen, they should not have published their code under the GPL or distributed it through WordPress.org&#8217;s directory.</li>\n\n\n\n<li>I think it&#8217;s fantastic when businesses are built on open source, the WordPress ecosystem is at least 10B+ a year; Automattic and WP Engine are less than 5% of that.</li>\n</ul>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 15 Oct 2024 09:30:02 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:4:"Matt";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:9;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:85:"Do The Woo Community: A Conversation with Beau Lebens, WooCommerce in 2024 and Beyond";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://dothewoo.io/?p=86017";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:83:"https://dothewoo.io/a-conversation-with-beau-lebens-woocommerce-in-2024-and-beyond/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:55954:"Episode Transcript\n<p><strong>Jonathan:</strong><br />Welcome to another episode of <em>Inside Woo</em>. I&#8217;m your host, Jonathan Wold, and with me today is Beau Lebens, the head of engineering at WooCommerce. How are you, Beau?</p>\n\n\n\n<p><strong>Beau:</strong><br />I&#8217;m doing well, Jonathan. Thanks for having me on.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />It&#8217;s good to have you, and we have a lot to cover inside of WooCommerce. Before we get to that, though, for those who don&#8217;t know, would you mind giving us just a bit of background on yourself? You&#8217;ve been at Automattic for, if I&#8217;m counting right, 15 years now?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, a little like that. Yep. A little over 15 years.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />And WooCommerce, you&#8217;ve been focused on WooCommerce for over five years now at this point, and you&#8217;ve worn a lot of different hats. Can you just give us some context for your work broadly at Automattic and what you&#8217;ve been focused on at Woo for the past five-plus years?</p>\n\n\n\n<p><strong>Beau:</strong><br />Sure thing. Yeah, so as you mentioned, it’s been a little over 15 years with Automattic now. I came on originally as an engineer, just the one engineer person, and worked on a bunch of different parts of Automattic. I originally actually came on working, ironically, not directly on WordPress. The first few things I actually worked on were IntenseDebate and then Gravatar, but then I got deep into WordPress.com. I worked on Jetpack for a number of years and then came over to the Woo team, I guess it was five and a half years ago, and joined originally on what was then the core engineering team, with an eye towards being in this sort of engineering leadership role, helping to steer the future of WooCommerce in the WordPress space as someone who had actually worked in the WordPress world before joining Automattic as well. So, really early on in the WordPress space, and so that&#8217;s sort of always been my forte. And since coming onto Woo, I have really helped, I guess, steer Woo alongside WordPress, which is something I believe we’ll talk about. There’s something we’re still doing, which is having Woo be kind of in lockstep with the evolution of WordPress itself, but then also steering it towards this whole green space as far as the commerce world goes, and what it looks like and what it means to be not just the de facto commerce solution for WordPress, but being a real commerce ecosystem of its own.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />So, you&#8217;ve worn a lot of different hats, and with Automattic broadly—myself as a former Automattician—there&#8217;s a lot of flexibility and freedom that you have to pursue interests. So, you have a lot of autonomy in what you do. I’m a big fan of a wide-ranging experience. I think it makes you better at the work that you do. Are there any particular experiences that stand out to you from your 15 years that have especially helped shape the work, I guess the experience and the approach, that you take to the work that you do now in WooCommerce?</p>\n\n\n\n<p><strong>Beau:</strong><br />Definitely, yeah. So as I mentioned, I sort of was working with WordPress before I even started at Automattic. Originally, I got involved with WordPress—I guess very originally—just because it was an interesting new platform. I was in the web space already and was building websites and doing all sorts of things that WordPress looked interesting for. But then what really got me deep into it was actually attempting a startup with a friend of mine, which, as many startups do, failed miserably. But the premise there was actually leveraging what was, at the time, WordPress MU (which is now a multisite feature that is baked into core), and integrating with bbPress, which is sort of a bulletin board or forum system based on WordPress. So, it was taking those, mashing them together, and then completely changing the front-end experience, so the user didn’t actually know they were using WordPress or bbPress for that matter. So, it was this really customized WordPress-based system.</p>\n\n\n\n<p>And when I look back, that’s actually something that has been a little bit of a thread and feels relevant now, the way that we look at WooCommerce, which is: Yes, this thing is based on WordPress. Yes, it is WordPress-powered. Yes, it brings WordPress’s ability to manipulate and manage content to the forefront, but it’s also something else. And it’s leaning into that—leveraging this operating system, if you like, and customizing it towards a specific experience, in our case commerce, and then doing everything that’s possible with that power that comes under the hood. And so, that’s still something that we’re doing today. We are leveraging all of the power of WordPress’s posts and users and settings management, all of this stuff that comes under the hood, all of that portability and flexibility that allows it to run on any web host, but we’re applying that same approach to commerce.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />I think that’s part of what I’ve always found interesting about WooCommerce in particular, is it’s such a great example of an ecosystem within WordPress. And I think it’s especially so because, for most folks who are using WooCommerce, they have this clear business intention, this clear commercial intention, but the way that they got there can vary quite a bit. They could have started out in WordPress with a blog and suddenly, like, add commerce, and then that sort of takes off. And now you have this commerce business. There are people who came in just for WooCommerce—that was something that we began to see early on in WooCommerce is people coming into the ecosystem for Woo. So, it’s always sat at this unique intersection.</p>\n\n\n\n<p>And I think what I’m interested in hearing first is, you have this evolution of WooCommerce starting out as a plugin that gave you a lot out of the box from the outset and introduced this whole new range of capabilities to WordPress. And already, from your perspective, when did ecosystem thinking first come into WooCommerce? Was that driven by how people began to use it and what they demanded of it? What’s your perspective as an observer first, and then coming into where that thinking about WooCommerce as a plugin evolved into an ecosystem?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, that’s a great question. I want to actually just really quickly touch on that mention of these overlapping ecosystems or communities between WordPress and WooCommerce, because I think that’s the really fascinating one. There’s a couple of different ways you can look at it, and I often look at it—there are two specific ways I tend to look at it. One is, if you try and Venn diagram those worlds, right? WooCommerce has huge overlap with WordPress, obviously, as a product and as a community and an ecosystem, but it’s not 100%. So, to your point, there’s a certain slice of people, whether they’re developers or the merchants themselves, who really aren’t thinking about WordPress much at all. It’s just there, it’s the foundation of WooCommerce, but they’re thinking of it through a sort of WooCommerce-first lens. And so, that may be a merchant who just wants to set up a store…</p>\n\n\n\n<p><strong>Jonathan:</strong><br />…which I think is worth pointing out that that’s pretty unique. In WordPress, oftentimes there’s a lot of ecosystems, sub-ecosystems—forms are good examples—but with WooCommerce, I think you’ll have people who really aren’t thinking about the WordPress part, which is something a lot of people in WordPress, it may not be obvious unless you point it out.</p>\n\n\n\n<p><strong>Beau:</strong><br />Absolutely. Yeah, absolutely. It’s something that, especially if you’re sort of steeped in this WordPress background (which, I’ll be the first to say, I am myself), it’s actually kind of hard to wrap your head around that reality and accept that, no, some of these people, they just heard about WooCommerce, and they heard WooCommerce is how you put a store on the internet. And so, they go looking for that, and that’s what they want. And then, as they unpeel the onion, if you like, they see, oh, there’s this WordPress thing under here as well, and I have access to this whole other, what they think of as a whole other ecosystem of WordPress solutions and flexibility and everything else that comes.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Like, &#8220;Oh, I can have a blog as well, that’s cool.&#8221;</p>\n\n\n\n<p><strong>Beau:</strong><br />Right. &#8220;And I can add complicated forms to it, and I can optimize my SEO,&#8221; all these other things that come along with that WordPress world. They maybe didn’t appreciate that they were getting that out of the box with WooCommerce.</p>\n\n\n\n<p>The other lens that I look at it—so first, you’ve got that Venn diagram world. The other one is this sort of stacked platforms, if you like, where WordPress is very much a platform, it’s a whole ecosystem—it’s WordPress the solution, and then all of the plugins and themes and everything that come with it. WooCommerce is kind of like, oh, add another core platform on top of that, and then another whole ecosystem of WooCommerce-specific solutions. So we refer to them as extensions, but at a code level, they’re really just WordPress plugins that rely on WooCommerce specifically. And there’s a whole other world of them, which is sort of this next layer on this commerce solution, if you like.</p>\n\n\n\n<p>And so, when you think about it as slices rather than a Venn diagram, we have basically everything that you have at</p>\n\n\n\n<p>the WooCommerce level, whether that’s communities or meetups or plugins or any of the solutions that exist for WordPress. We have all of that at the WooCommerce layer as well. And so then, that’s a really interesting way of slicing it out. And then you can look at just what’s happening at the WooCommerce level, but then also how does that interact with the layer below it? So you end up in a pretty complex environment, but it’s a really interesting one to work in.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />So, if you start to take its origins as a plugin, from your perspective, how did we get there? I like the layers idea. What are the things that stand out to you?</p>\n\n\n\n<p><strong>Beau:</strong><br />I actually think early on in WooCommerce’s trajectory, if you like, there was kind of this acknowledgment that you can’t build everything that you need for a commerce solution in a single plugin for WordPress. It’s hard enough to do as a complete standalone, entirely controlled SaaS service. Even in that environment, you can’t build everything that you need to cater to every commerce solution all in one native package. You have to have something of an ecosystem to provide all of the unique solutions that all of these different commerce scenarios require.</p>\n\n\n\n<p>So from day one, I think whether it was fully acknowledged or not, WooCommerce has sort of embraced this idea that it takes an ecosystem to provide all of these solutions. And what we’ve done over the years is really lean into that. And we’ve really said, yeah, that’s core to how WooCommerce works. No matter how much we may or may not build into that core experience, you’re always going to need the flexibility that WordPress and, by extension, WooCommerce provide. You’re always going to need some extra workflow modification, or maybe you need, I don’t know, a specific shipping carrier in a region that’s not very big, whatever it may be. And so the way that we can provide that is that we as Woo—that distinction is there, the company rather than WooCommerce the product—something that’s really important to us is figuring out how to build an excellent experience but retain this flexibility and extensibility so that developers and builders can customize and tailor it.</p>\n\n\n\n<p>And then, I think one of the other big challenges for us is making sure that interoperability is there so that once you start putting together a solution, it still feels like a meaningful, singular commerce experience. And that exists both at that WooCommerce layer and that WordPress layer. And that’s where it gets really interesting, frankly, and challenging. And where I think the direction that WordPress is going (which we can talk about if that’s interesting) is really sort of enabling a level of integration and flexibility that actually is not great at the moment in WordPress. WordPress has some, I think, almost a lack of opinion that has been great for flexibility but has resulted in some experiences that feel a bit disjointed and that aren’t as deeply integrated as they could be.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />I started writing about this concept of ecosystem plugins a number of years back, and WooCommerce was the one that really stood out to me. And when I think about this concept of an ecosystem within WordPress, there were three characteristics that stood out. First, you have to introduce a suite of functionality, which WooCommerce clearly does—a whole new category. You also have to provide an integration layer that can be extended. But the third thing—and I’ve felt from the beginning that WooCommerce, whether inadvertently or not, has done this better than most—is you also need to influence and shape that ecosystem, like taking an active role. Because I think a lot of the ecosystems we have in WordPress, up until more recently, it’s been fairly hands-off. And I think in WooCommerce, there’s a degree, at least from my perspective, to which just the demands of the growing business required active curation. The partnerships team did a lot of work to help shape and influence what came into WooCommerce.</p>\n\n\n\n<p>But from your perspective, through your lens and the roles that you’ve played, and from an engineering perspective, how do you think about the responsibility of WooCommerce the business to shape the ecosystem, especially when it’s so large? There are people who use WooCommerce in so many different ways, and you’re already beginning to allude to the importance of opinions there. But how do you think about that responsibility?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, it’s a tricky one. It can be, as you said, it’s really broad, and so people are doing all sorts of things with WooCommerce, some of which we would never imagine. And so, it’s very difficult to plan for that. We do take backwards compatibility really seriously. Similar to one of the things that is actually sort of fundamental to WordPress’s success over the 20 years that it’s existed, is this commitment to backwards compatibility. What does that look like? What does that mean? And frankly, it’s something that, as engineers and developers, it’s easy to get really annoyed with and wish that we didn’t have to do and just wish that we could move forward, change things, build the new shiny thing, build a new system, whatever. But I think that’s fundamental to WordPress’s success and WooCommerce’s success.</p>\n\n\n\n<p>We do need to break it sometimes—there are some unavoidable situations where maybe it’s a security fix or a specification change, or whatever it might be where we just can’t figure out how to maintain backwards compatibility or, frankly, staying backwards compatible is not in everyone’s best interest, and so we have to move things forward.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Let’s talk about that specifically because I think it’s a really good example of where the tension, especially from an engineering perspective, lies because, at least from my perspective, having worked with many engineers, you can kind of move on. You see better ways to do something. You see, okay, there’s this new set of practices that we want to bring in. This makes a lot of sense. And from an end user’s perspective, oftentimes it just doesn’t matter. And if you look at it, I feel similarly that WordPress’s and WooCommerce’s success is in large part due to the confidence and stability that comes from that. People don’t have to think about it often; it’s just not breaking. Is there an example that stands out to you of where you did the harder work—usually the much harder work—to maintain the backwards compatibility? I think for builders listening to me, this is an important part of success in the WordPress ecosystem, is internalizing why this compatibility, why the work matters. Is there any example that stands out to you?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, I have a huge one, which is very relevant. We can talk about the past version and the future version of it, and that’s HPOS—so high-performance order storage. For anyone who’s not familiar, this is a pretty fundamental change where, historically, WooCommerce had stored all of its order information, so someone places an order on your website, you make a sale, that information was stored in the WP post table, because that was the sort of most flexible place to store that data in a WordPress install, where historically it was somewhat frowned upon to introduce your own custom tables. And so back in the day, WooCommerce was built as a plugin. It was intended to be installed on WordPress, spun up pretty quickly, and you could just go about your way, start taking orders.</p>\n\n\n\n<p>So HPOS was this project to shift all of that data to a custom set of tables, which were optimized for storing large volumes of order data and for processing at high capacity. And the actual engineering work to just do that, if we were just changing WooCommerce core, was done in about two months max. And that’s with even sort of trying to allow for the fact that the way that we did it, the planning process, everything was very different because we were catering to an entire ecosystem. So we did this work, and then it took almost two years before that was actually the default on new WooCommerce installs.</p>\n\n\n\n<p>And that’s because all of the work was really around the ecosystem and adoption and educating other developers and introducing systems to allow different plugins to declare compatibility or incompatibility and how we handle all of those different combinations of things that are or are not compatible. That’s where all the complexity came in. And that, frankly, is all about backwards compatibility, whether that’s at the sort of user level or the code level, it’s handling all of these different scenarios that exist in the WordPress world because you’ve got these different versions of things out there running, and you can’t just update them all at once. We can’t just go tell people, you have to update WordPress, WooCommerce, and every plugin that you’re running to X version and they’re all compatible and then you’re good. And so since we can’t do that, we have to deal with this complexity.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />That’s a great example because I think instinctively it feels to me like it was the right approach to focus on the lowest common denominator of experience, which is the merchant, and also the most important in this case. So, it takes that time, yet if you can make it available to your builders, to the agency ecosystem sooner, then there&#8217;s more winning that can happen. They&#8217;re able to successfully roll this out for their merchants, their clients, your merchants, and you can probably get a productive feedback loop that also gives confidence that makes what you ultimately roll out to everyone more effective. And if I contrast this to other ecosystems, part of the problem is that they don&#8217;t have that first focus. I don&#8217;t remember the details of it, but my sense of what happened with Magento, for instance, was this sort of big cut from one to the next. And from what I recall, there were developers who were</p>\n\n\n\n<p>quite happy about the changes, and probably also the work that they&#8217;d have to be paid for to make the migration successful. But a lot of merchants ended up being disenfranchised and just lost in the process. So, you’ve done a good job, from my perspective, to remain merchant-centric in those decisions. And it sounds like you&#8217;ve recognized the role that your ecosystem can play in supporting that, and you can create a win for them as well in the process.</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, that’s definitely a learning for us. And I think also a challenge and just something that we&#8217;re still getting better at is how to really engage with this developer ecosystem. You mentioned earlier that there are people out there building WooCommerce solutions, and we frankly just don’t even know who most of them are. That’s both the beauty and the struggle of, I think, WordPress itself, but also WooCommerce is that they&#8217;re out there in the world. The code base is available, people can go build them and deploy them anywhere, and they may not interact with us in any way. And so, it can be very difficult for us to communicate with that ecosystem of builders and developers. And it&#8217;s something that actually, I think we haven&#8217;t done as good of a job as we should have in the last few years, but I guess a few years ago, the last year plus, you may have seen we&#8217;re much more active out there in public now. That&#8217;s a really conscious and intentional shift. We really want to engage with developers through GitHub, through our Slack community, through our developer blog. We&#8217;ve been putting a ton of work into tightening up and aggregating all of the, what was disparate documentation for our platform, bringing that all into a single developer hub, and then also leaning into tooling—do we have CLI commands and all of the stuff that we know developers actually prefer to work with. They shouldn’t have to dig through the code to find out how to do something. We should have better documentation for that.</p>\n\n\n\n<p>So that&#8217;s really a foundational thing for us that we&#8217;re investing a lot in. And we really want that feedback loop with community developers who are building on top of WooCommerce or they&#8217;re building solutions for WooCommerce. Frankly, a lot of that has happened without us hearing about it. And so sometimes we get these blowups of feedback where people get frustrated and they say, &#8220;Why aren’t you doing X?&#8221; And we say, &#8220;Oh, we actually hadn&#8217;t heard that that was such a big deal to you.&#8221;</p>\n\n\n\n<p><strong>Jonathan:</strong><br />So, this is one of the things that’s standing out to me in this—some of these problems, these challenges, we&#8217;ll call them challenges—that you&#8217;re experiencing are quite unique to open source. If we contrast this to proprietary platforms, in a proprietary platform, you wouldn&#8217;t have that. Typically, you wouldn’t have that two-year period.</p>\n\n\n\n<p><strong>Beau:</strong><br />You’d just do it.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />You just do it. &#8220;This approach is deprecated as of this year. We&#8217;ve upgraded everything.&#8221;</p>\n\n\n\n<p><strong>Beau:</strong><br />Exactly.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />You take care of it for them. And you also know your constraints, who’s working in your platform more often than not. And if you don’t, you can solve that a lot more readily. I’m curious from your perspective, I guess I&#8217;m not asking about just the benefits of it in this open-source ecosystem. And I think that’s a big part of why it’s grown to where it is. It’s a key factor in all of this. But I guess, how do you think about—you grew up in the WordPress space—how do you think about the impact that the open-source nature has, the benefits, and the trade-offs to WooCommerce? Because you started from a plugin, now you have an entire ecosystem that happens to be open source. It’s quite unique and very commercial in its nature, and there are all these dynamics at play. And yeah, I think it’s worth touching on that because that&#8217;s a single characteristic that has a lot of impact on what you&#8217;re trying to work on.</p>\n\n\n\n<p><strong>Beau:</strong><br />Definitely. Yeah, it’s an interesting and very difficult question to answer because, as you said, it seems like a relatively narrow question…</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Right? &#8220;Oh, it’s just open source.&#8221;</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, it has so many implications. So I do think it is fundamental both to our previous success—I think it is what got us here—and it poses some unique challenges in going forward. There are certain things that, especially in a commerce space, would be much, much easier to do if we controlled the full stack, if all of WooCommerce was hosted in a single environment and we could just deploy updates, or we could optimize certain things. Performance is a favorite topic, which is actually an area that we are investing in more this year. We mentioned HPOS, but there are a ton of different performance characteristics that, when you control the whole system, you can just optimize for the way that system works. Whether it’s, I don’t know, adding an index in a database or optimizing a specific query or whatever it might be—adding a specific caching layer—we don’t even know what people do with most WooCommerce stores. And so, it makes it very, very difficult to optimize the performance profile of something that you don’t know what it is.</p>\n\n\n\n<p>So that sort of thing can be really challenging. But I think what we&#8217;re seeing is, over the years, there’s a certain number of pretty consistent profiles that we see. For example, people use WooCommerce in certain ways, and it’s actually one of the beauties of being housed within Automattic, which has multiple hosting environments, is that we can just go look at real stores and see how they’re going, what they’re doing, what software they’re running, what performance bottlenecks do they ever run into, and then just working directly with them and improving it and then bringing those improvements back to the rest of the platform.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />It’s such a unique challenge. I remember when I worked at WooCommerce, one of the debates at the time was this: how does WooCommerce relate to the hosting ecosystem? And this is such a good example because someone can have really low-cost hosting on WordPress, which is great, and then wake up one day and decide to install WooCommerce and run WooCommerce and start to take orders. All of this can be happening in an environment that was not designed, intended for that, right? And that’s not necessarily going to be apparent to the user.</p>\n\n\n\n<p><strong>Beau:</strong><br />They have a bad experience potentially, and they think, &#8220;Oh, it’s WooCommerce’s fault.&#8221; And I think commerce and content are really interesting when married together, but they’re also almost opposed from a performance perspective, right?</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Caching versus not caching.</p>\n\n\n\n<p><strong>Beau:</strong><br />Exactly.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Right out of the gate.</p>\n\n\n\n<p><strong>Beau:</strong><br />Right out of the gate. The fundamental strategy for content performance is just cache everything, and basically, it’s a static website, and to the moon. And it’s the opposite with commerce—you basically have to not cache everything, or there are definitely caching strategies that you can go down, but you probably can’t just static cache everything. You probably have a very different profile of users coming back to your website. And so, there are just fundamental differences there that really do require us to think about the way that we approach WooCommerce as: it’s on WordPress, but it’s also quite different from WordPress.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />So then, here comes the tension, right? Because from an engineering perspective, and especially if you didn’t come up in the WordPress space—which is part of why I think you’re in such a unique position—if you came from a proprietary ecosystem, the answer would be clear: &#8220;Well, we need to control this.&#8221; &#8220;Let&#8217;s not deal with all these hosts out here. We need to control as much of this as possible.&#8221; And you could argue, I think successfully, that from what’s best for the merchant’s perspective, that’s a fair line of reasoning. Let’s give them a great experience. And hosting is a good example of an open-source variable that can have a big impact. But yet, that’s also a big part of why WooCommerce has grown as much as it has. You have this vast ecosystem. And while it’s much harder, I’ve been really happy to see WooCommerce take an approach over the past couple of years of working with the hosts and figuring out, okay, how do we support that? So how do you think about that? And I think for the merchant in particular, ideally, they wouldn’t even have to care about this, but yet there is real-world impact to that. There’s a lot there, but how do you think about that?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, so I think it’s really interesting that you&#8217;re sort of bringing it from the merchant&#8217;s perspective because we try and do that a lot. Ultimately, even though we know that builders and developers are involved with many WooCommerce deployments, ultimately, it’s a merchant who has to use the product. And so, however we get there, we need to get to a good merchant experience. And frankly, something that we’ve seen over the years is that if you look back originally to the sort of WooCommerce early days, WooThemes days, and then all the way through—frankly, until now—the model for WooCommerce is you get WooCommerce, and then you will definitely add all of these other solutions. You’ll add a payment gateway, a shipping carrier, a tax solution probably, who knows—all sorts of things. Actually, fun fact, I think the number I’ve seen recently is an average Woo store has something like 44 plugins. So you’re talking about a lot of extra stuff.</p>\n\n\n\n<p>And so that was intentional. That was the approach—</p>\n\n\n\n<p>give builders and merchants the flexibility to get this core and then plug in any solution that they need and mix and match to get exactly what they want. And what we’ve seen over the years is, I guess, two things. One, that introduces a level of decision fatigue, discoverability, and complexity that people don’t actually love. No one really wants to manage a bunch of software. So there’s this level of complexity that it introduces. And then, the other one is frankly that the expectations of people on the internet have changed. WooCommerce has been around for over a decade. Things have changed in that time.</p>\n\n\n\n<p>And so, what we are seeing is we actually need, as the platform, as WooCommerce, we actually need to have a little bit stronger of an opinion on what good looks like. And so, you will see us start to shift a little bit more towards, hey, if you don’t have a preference or you don’t have a specific need, you should just use this solution.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Stronger defaults.</p>\n\n\n\n<p><strong>Beau:</strong><br />Right, stronger defaults, which is theoretically something that WordPress has always had—decisions, not options. This has been a mantra forever, and we&#8217;ve usually tried to do that at the technical level, but we haven’t always done it at the sort of product experience level. And you’ll see us do that a little bit more going forward, and that’s directly based on feedback where we’ve just heard, &#8220;Look, there are too many things to manage. There are too many choices to make. I actually don’t want to do this. I just want to be told which ones work together. I want them to work really well. I want them to be integrated. If I’m using a specific payment solution, I want to get comprehensive payment reports, and I want it to perfectly handle my taxes,&#8221; whatever the combination may be.</p>\n\n\n\n<p>And when you&#8217;re mixing and matching from the ground up, that level of interoperability can be pretty tricky to get right. So, you’ll see us do a little bit more of that—saying, &#8220;Hey, these solutions work together.&#8221; We still want to maintain the option—if you don’t want to use that, you’ve still got the flexibility. That’s the beauty of everything being open source and extensible. But if you go that route, then obviously, you&#8217;re taking all of that into your own hands, and now you need to figure out, do they work together as well as they could, which is frankly how things are right now. And that&#8217;s part of the value that builders provide in the equation—putting together a package of solutions and then making sure that they work well together.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />So, you guys just recently launched the business services category, and to me, that was good. I was happy to see that. It was a good example of, at least from an outside perspective, this continued evolution to take in a more holistic view of the things that merchants need. If you&#8217;re a merchant and you&#8217;re having any kind of success, there’s a whole series of additional things you are going to need at some point, right? And yeah, I think I&#8217;d love to hear more from you on anything that stands out to you in that evolution—the impact of thinking more holistically, of thinking about better decisions, not options, of thinking about that end-user experience. How is that affecting what you prioritize in terms of developing new features and introducing new things like the business services category?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, that&#8217;s a great one. So, I guess just to touch on that briefly, for anyone who’s not familiar with it, I guess a few months ago now we introduced the business services tab within our marketplace. And this is basically where you go as a merchant to find sort of WooCommerce-adjacent services. So, the idea is they don’t necessarily need a technology integration; they may not be part of your website or part of your baked-in business workflow, but you need them to run a business. And I think this sort of breaking out of the idea of WooCommerce as just a plugin to, no, for a lot of people, WooCommerce represents their business. It is the hub, how they run their livelihood. And so, what can we do to help them do that? What are all the other pieces that are relevant when running a business, and how do we connect people to those solutions? I think previously, we just relied on, I guess, developers to either do that or for a business owner to engage with a developer and a tax professional or an accountant or whoever, and for them to just figure it out themselves. And if we’re in a world where we’re trying to enable merchants to get up and running and get going, then the more we can do to help them, the better. So, that’s really where that’s coming from.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />I like that a lot. One thing I want to touch on—so I think WooCommerce and WordPress, especially being in Automattic, there’s always been a unique interplay between what’s happening in core WordPress and what’s happening in WooCommerce. I remember WooCommerce was doing early work on blocks, and there was an alignment of interest there, I think because it was at Automattic, that might not have been there otherwise. It was a lot of work to try and figure out how do we do this. And I remember some of the early—at least from my perspective—there was a lot of pioneering work that was done in Woo on improving user interfaces and experiences that also had a positive impact on the work that was happening in core. So, how do you think about the interplay? WooCommerce, to me, is the largest and most impactful sub-ecosystem of WordPress, and that can be something that can be lost at times. How do you think about the relationship between what&#8217;s happening in WooCommerce versus what’s happening in WordPress? How does WooCommerce, from an engineering perspective, think about what&#8217;s happening in the project and where WordPress itself is evolving?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, I think you&#8217;re spot on with the reality that if WooCommerce wasn’t within Automattic, things might be a little different here, and that would impact both WooCommerce and WordPress. The work that you’re referring to, investing early in blocks and thinking about what’s happening in WordPress core, is very much still happening. Actually, a perfect example of that—a couple of examples, actually—the product editor that you&#8217;ve seen us working on, if you&#8217;re watching the sort of things that are feature-flagged and available, if you jump into the right spot, that’s undergone a couple of really major changes, and there’s probably still another one coming, which is part of why we haven’t pushed that out as any sort of default experience for the majority of users. And that’s because it’s evolving alongside what’s happening in WordPress. And frankly, WordPress itself is still figuring out a lot of things related to full-site editing, to data views, to all these new components and new UX patterns and things. And so, we&#8217;re right there with them. We&#8217;re actually working alongside core Gutenberg teams and really bringing to them, &#8220;Hey, we have this complex experience that’s critical for commerce that you haven&#8217;t considered yet. Let’s work together and solve for that.&#8221;</p>\n\n\n\n<p>Actually, a kind of random good example—we’re having a conversation at the moment around, should data views—so these are effectively the replacement for a WP list table—should they support drag-and-drop? On the surface, you&#8217;d say, yeah, absolutely. But there are a lot of scenarios where it breaks. If you&#8217;ve got a sort or a filter applied and you change the order, what happens now? So, there’s a bunch of things like that where the fact that we represent commerce, we represent a lot of really complex user interactions and a certain way of interacting with what is technically WordPress (which WordPress focused purely on content may not be taking into account). And so, what I like to think is that WooCommerce is basically one of the most complex applications of anything that WordPress could come up with. And so, if the WordPress platform can support that, it can support almost anything.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />I like that example a lot, and I think one of the strengths—it’s a double-edged sword—one of the strengths is that interplay of content and commerce that merchants see, right? They love the idea of being able to create content, which is often key to the marketing, the sales side of a commerce business. And it’s easy to take for granted—that&#8217;s not just trivial in these other platforms. They tend to be, &#8220;Okay, this is commerce, and maybe there’s some light content layer.&#8221; So, there&#8217;s a lot of complexity that comes with that because they’re not the same, yet they can have a clear relationship with each other. But the needs in commerce—it’s a different workflow, different expectations, different problem set, the caching versus non-caching. So, it seems like it’s a lot more work to do that and to stay with that.</p>\n\n\n\n<p>As we’re nearing the end, what I&#8217;d love to touch on is—you see that work firsthand, and I think that’s increasingly appreciated for those who&#8217;ve been in the space for a while and been following. It could be frustrating that things don’t happen quickly. At the same time, I think people who are paying attention can also see that care and consideration and thinking long-term is also part of what you&#8217;d want in a steward of the ecosystem. So, for the builders who are listening and they’re looking to the future of WooCommerce, what are some of the things that you would be encouraging builders to be thinking about? Where should they be focusing some of their energy and efforts? Let’s start with the agency folks first. For folks who are building for merchants, they have clients, whether freelancers or agencies, what are some of the things that</p>\n\n\n\n<p>you recommend that they be thinking about in the context of where you see the platform going?</p>\n\n\n\n<p><strong>Beau:</strong><br />Great question. Yeah, so I think we&#8217;ve talked about blocks and the future of WordPress and where WordPress is going. So, I&#8217;d say part of it would be to understand that as much as you can, especially for bigger agencies—I think they tend to be better connected to what is happening with WordPress. So, understand that and be looking at what does this mean for the sites that I&#8217;m building, especially on the backend. So, in the admin experience, things are shifting towards blocks, towards this new WP admin design that is sort of coming slowly down the pike—the full-site editor. So, think about how that all applies to the type of work that you do and look at which solutions you&#8217;re picking. So, which extensions or plugins are you choosing to build new sites on? Especially, are they compatible with this future? I would frankly be really thinking about that at this point. If they’re not and you are not the developer of that solution, start working with that developer to understand how they can make it compatible with that future. Start engaging with us. Like I said before, we really are out there trying to engage more directly with developers and agencies because we want to hear what is happening out there. I think people actually forget that agencies are often—agencies and solo developers—they&#8217;re actually often the front line that’s really understanding the reality of applying software like WordPress or WooCommerce in a way that we frankly may not understand because we are building the software and they&#8217;re applying it in certain scenarios. So, getting that real-world feedback loop of, hey, how are you using it? What problems are you running into? Are there limitations we can remove? Are there things that we&#8217;re not doing that we should be doing, or whatever?</p>\n\n\n\n<p>Really closing that feedback loop with us is the biggest thing. I mentioned earlier, I think we have a community Slack channel—that’s a great spot to start. We have a developer blog, which is at developer.woocommerce.com. There’s a developer-specific newsletter on there now, which I would strongly recommend anyone building for WooCommerce to be on. And then, we&#8217;ve started using GitHub discussions pretty actively as well. So, I&#8217;d suggest jumping in there. You&#8217;ll see RFCs for major changes that we&#8217;re looking at doing—things like that. We need real feedback from people who are frankly outside of that cycle of Gutenberg development (and I use Gutenberg there loosely just to refer to the whole roadmap). But yeah, real-world uses of WooCommerce—we want to hear about them.</p>\n\n\n\n<p>And I guess I would say—this sounds a little &#8220;Matrix-y&#8221;—but open your mind a little bit. We&#8217;ve heard feedback from builders specifically or developers who don’t necessarily want change. They know how to build for the current system, and they want it to stay the same. We need to change to stay up with WordPress. WooCommerce and WordPress are inextricably tied together. That’s not going to change. So, we are going to stay deeply integrated with WordPress. We believe that’s actually the thing that makes us unique in the market and which gives us the strength and flexibility and the reach of WordPress itself. So, we fully intend to stay integrated with WordPress, and that means that the future is going in a certain direction. So, I would encourage everyone to understand that direction and come along with us.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />I like that a lot. The business services category launch, I think, is a good illustration of what I&#8217;m observing in the market, which is a growing interest from products to play in the WooCommerce space. More product companies are coming in, they’re seeing the opportunity, they’re seeing the size of the ecosystem, and that&#8217;s been an important part for a long time now—people building extensions. And you&#8217;re seeing bigger and bigger companies come in. There&#8217;s a full partnerships team at WooCommerce. For the people listening who are building products for the WooCommerce ecosystem, what guidance do you have to offer them? How would you encourage them to be thinking about the evolution of WooCommerce as a platform, as an ecosystem, and what should they be paying attention to?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, that&#8217;s a good one. So, I think, as you said, there are a lot of people trying to enter the WooCommerce market, if you like. And for us, we&#8217;re in this weird spot. We&#8217;ve talked a lot about ecosystem thinking and the community and working with developers and builders, and that is the strength of what we&#8217;re doing. But frankly, if we&#8217;re to remain running as a business, we also need to commercialize certain parts of it. We need to be part of the money that&#8217;s flowing through this ecosystem so that we can continue funding the development of what we&#8217;re doing.</p>\n\n\n\n<p>So, I mentioned there&#8217;s a few sort of central commerce experiences that we&#8217;re investing heavily in. I&#8217;d say off the top-line list of that is payments, shipping, taxes. These are areas that you&#8217;re going to see us invest in heavily, and you&#8217;ve already seen us probably building WooPayments. We also recently relaunched WooCommerce Shipping. So, these are areas that we know that it&#8217;s critical for merchants to have a great experience, and we believe that the best experience is one that’s going to be deeply integrated with WooCommerce. So, there are plenty of other solutions for payments and shipping in particular where it&#8217;s a plugin and then you go use some other dashboard to manage that part of your business. And we fundamentally believe that there is at least a certain audience who want that all in WP admin. They want an integrated experience, they want to be able to bounce between different parts. I mentioned earlier like payments and taxes, let&#8217;s say. You can imagine that actually extending to all three—so, if you&#8217;re taking a payment that includes taxes, that covers shipping, you want to be able to understand all of that in the performance of your business. And if that&#8217;s spread out across multiple systems, that can be really difficult. So, I&#8217;d say we&#8217;ll be investing more heavily in those areas, which is not to say that other people shouldn&#8217;t, but I guess know that we will be playing in those spaces a lot.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />For someone who is coming into the space—you just made that point about the importance of the integrated experience. If they&#8217;re new, how would you encourage them to be thinking about that? For instance, in the business services category, you introduced banking, for instance. And unless your intention is to get into banking (which, who knows?), but it’s—for someone who&#8217;s in the banking space and coming in, how would you be encouraging them to be thinking about things like that? Should it be integrated? There&#8217;s not existing precedent, right? It could be outside the space; they could go to a separate dashboard. How would you think about that example?</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, banking is an interesting one. Obviously, that&#8217;s a really complicated space.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />But also fundamental to commerce.</p>\n\n\n\n<p><strong>Beau:</strong><br />Fundamental to commerce, pretty connected to payments, interestingly. So, it is an area that we&#8217;re sort of touching on. But I would say in general, what we would love to see more of is people who are really thinking about WooCommerce as a whole complex system and how can they build something that&#8217;s part of that complex system rather than, &#8220;I represent banking; I want to just make my banking visible.&#8221; That’s the first step. But actually building it in some sort of integrated way is really where we see things succeed more.</p>\n\n\n\n<p>So, I mentioned that the business services tab is largely for things that really probably won&#8217;t integrate deeply or are somewhat separate or somewhat adjacent to the website itself. There may be some crossover—so actually, banking is maybe a good one. We probably could, and probably will, have more flows and better seamless handoff between your WooCommerce store and whatever that banking solution is. But we&#8217;re probably not going to, for example, replicate your entire banking website and banking experience all within WooCommerce. In business services, just as a specific example, I think is also really interesting for connecting things like developers. And this is an interesting sort of crossover—one of the services you may need as a business is a developer to customize your business website.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Right.</p>\n\n\n\n<p><strong>Beau:</strong><br />So, I think there&#8217;s an interesting crossover there, which we’ve just started exploring—opening up the ability for merchants to get access to various forms of technical support, to use a loose term there, as part of running their business.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Well, I’m excited. There&#8217;s a lot to the ecosystem, and I think this is why you coming on episodes like this is especially helpful from my perspective, to give a broader sense of what&#8217;s going on behind the scenes. And I really appreciate you taking the time to share. We&#8217;ve given folks a lot of things to think about and work with. If someone wants to reach out to you, Beau, what&#8217;s the best way to get in contact?</p>\n\n\n\n<p><strong>Beau:</strong><br />The best way is probably to tweet at me, or I guess &#8220;X&#8221; at me, however you say that now. Yeah, you can get me on there. It’s just @BeauLeins, which I’m sure we can put in the show notes or something for the spelling. Or frankly, you can also just email me: beau@automattic.com.</p>\n\n\n\n<p><strong>Jonathan:</strong><br />Excellent. Beau, thank you for the time. Thank you for the work that you and the team have been doing, and talk to you soon.</p>\n\n\n\n<p><strong>Beau:</strong><br />Yeah, thanks, Jonathan. Appreciate it. Been fun.</p>\n\n\n\n<div class="wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained"></div>\n\n\n\n\n<p>In this episode of <strong><em>Inside Woo</em></strong>, host <strong>Jonathan Wold</strong> welcomes <strong>Beau Lebens</strong>, head of engineering at WooCommerce, to discuss the development and future of WooCommerce within the WordPress ecosystem which grew out of his post on Woo, <em><strong>WooCommerce in 2024 and beyond: Roadmap update</strong></em>.</p>\n\n\n\n<p>Beau shares his extensive experience within Automattic and provides insights into the uniqueness of WooCommerce as it evolves from a WordPress plugin to a complete commerce solution with its ecosystem. The conversation covers topics such as the challenges and responsibilities of maintaining backward compatibility, the role of WooCommerce in the broader WordPress evolution, and the strategic alignment with new WordPress technologies like blocks and full site editing. </p>\n\n\n\n<p>Beau highlights ongoing efforts to improve the integration of merchant and agency experiences, focusing on performance optimization and ecosystem collaboration. They also chat about  new additions like the Business Services tab and emphasizes the importance of providing integrated, merchant-centric solutions.</p>\n\n\n\n<p><strong>Takeaways</strong></p>\n\n\n\n<ul class="wp-block-list">\n<li><strong>WooCommerce’s Growth</strong>: WooCommerce started as a simple plugin but has evolved into a robust ecosystem, tightly integrated with WordPress, providing flexibility for both developers and merchants.</li>\n\n\n\n<li><strong>Stronger Defaults for Merchants</strong>: To reduce complexity and decision fatigue for merchants, WooCommerce is focusing on providing stronger defaults, particularly in payments, shipping, and taxes, while still maintaining flexibility for developers.</li>\n\n\n\n<li><strong>Backward Compatibility</strong>: WooCommerce is deeply committed to backward compatibility, even when implementing complex changes like the High-Performance Order Storage (HPOS) project, to ensure stability for merchants and developers.</li>\n\n\n\n<li><strong>Developer Engagement</strong>: WooCommerce is increasingly engaging with its developer community through GitHub, Slack, and blogs, seeking feedback to shape future updates and features.</li>\n\n\n\n<li><strong>Ecosystem Thinking</strong>: WooCommerce embraces ecosystem thinking, encouraging third-party developers to build integrated solutions that work seamlessly within the WooCommerce platform rather than as standalone products.</li>\n\n\n\n<li><strong>Commerce and Content Performance</strong>: One of WooCommerce’s unique challenges is balancing the performance needs of real-time commerce with content-focused caching, requiring continuous optimization.</li>\n\n\n\n<li><strong>Future Investment</strong>: WooCommerce is investing heavily in key areas such as payments, shipping, taxes, and technologies like blocks and full-site editing, aligning with WordPress’s long-term roadmap.</li>\n</ul>\n\n\n\n<p><strong>Links</strong></p>\n\n\n\n<ul class="wp-block-list">\n<li><a href="https://x.com/beaulebens">Beau Lebens on X (Twitter)</a></li>\n\n\n\n<li><a href="https://developer.woocommerce.com">WooCommerce Developer Resources</a></li>\n\n\n\n<li><a href="https://github.com/woocommerce/woocommerce/discussions">WooCommerce on GitHub</a></li>\n\n\n\n<li><a href="https://developer.woocommerce.com/2024/07/23/woocommerce-in-2024-and-beyond-roadmap-update/">WooCommerce in 2024 and beyond: Roadmap update</a></li>\n\n\n\n<li><a href="https://developer.woocommerce.com/category/roadmap-insights/">Roadmap Insights</a></li>\n</ul>\n\n\n\n<p><strong>Chapter Titles with Timestamps</strong></p>\n\n\n\n<ul class="wp-block-list">\n<li>00:00&nbsp;Introduction and Welcome</li>\n\n\n\n<li>00:38&nbsp;Beau Lebens&#8217; Journey at Automattic</li>\n\n\n\n<li>02:38&nbsp;The Evolution of WooCommerce</li>\n\n\n\n<li>05:14&nbsp;WooCommerce as an Ecosystem</li>\n\n\n\n<li>10:18&nbsp;Challenges and Responsibilities in WooCommerce Development</li>\n\n\n\n<li>16:49&nbsp;High Performance Order Storage (HPOS)</li>\n\n\n\n<li>25:00&nbsp;Open Source Dynamics in WooCommerce</li>\n\n\n\n<li>28:16&nbsp;Understanding Performance Bottlenecks</li>\n\n\n\n<li>28:28&nbsp;WooCommerce and Hosting Ecosystem</li>\n\n\n\n<li>29:03&nbsp;Commerce and Content: A Performance Perspective</li>\n\n\n\n<li>30:01&nbsp;Engineering Challenges and Merchant Experience</li>\n\n\n\n<li>31:12&nbsp;WooCommerce&#8217;s Evolution and Stronger Defaults</li>\n\n\n\n<li>34:49&nbsp;Business Services and Holistic Merchant Support</li>\n\n\n\n<li>36:59&nbsp;Interplay Between WooCommerce and WordPress</li>\n\n\n\n<li>41:41&nbsp;Future Directions for WooCommerce Builders</li>\n\n\n\n<li>46:27&nbsp;Guidance for WooCommerce Product Companies</li>\n</ul>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 15 Oct 2024 09:00:00 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:5:"BobWP";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:10;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:57:"WPTavern: Jetpack 13.9.1 Patches a Critical Security Flaw";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:30:"https://wptavern.com/?p=175212";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:68:"https://wptavern.com/jetpack-13-9-1-patches-a-critical-security-flaw";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:2144:"<p><a href="https://jetpack.com/blog/jetpack-13-9-1-critical-security-update/">Jetpack 13.9.1</a>, a critical security update, was released yesterday to fix a vulnerability in the Contact Form feature that had been present since 2016. This flaw allowed logged-in users of a site to access forms submitted by visitors.</p>\n\n\n\n<p>The vulnerability was discovered during an internal security audit, prompting the Jetpack team to collaborate with the WordPress.org Security Team to release patches for all versions of Jetpack dating back to 3.9.9.</p>\n\n\n\n<img width="2158" height="744" tabindex="0" src="https://wptavern.com/wp-content/uploads/2024/10/image-33.png" alt="Full list of the 101 different versions of Jetpack released yesterday." class="wp-image-175217" />\n\n\n\n<p>The Jetpack team also warned: “We have no evidence that this vulnerability has been exploited in the wild. However, now that the update has been released, it is possible that someone will try to take advantage of this vulnerability.”</p>\n\n\n\n<p>Wordfence team <a href="https://www.wordfence.com/threat-intel/vulnerabilities/wordpress-plugins/jetpack/jetpack-1391-missing-authorization-to-authenticated-subscriber-sensitive-information-disclosure">shared</a> that the plugin is “vulnerable to unauthorized access of data due to missing capability checks in the Contact_Form_Endpoint class in various versions version up to, but not including, 13.9.1. This makes it possible for authenticated attackers, with subscriber-level access and above, to read all Jetpack form submissions on the site.”&nbsp;</p>\n\n\n\n<p>The vulnerability has been given a CVSS score of 4.3, and users are advised to update to Jetpack 13.9.1 to secure their websites.&nbsp;</p>\n\n\n\n<p>The Jetpack team reassured users, stating, “We will continue to regularly audit all aspects of our codebase to ensure that your Jetpack site remains safe.”&nbsp;</p>\n\n\n\n<p><strong>Update</strong>: <a href="https://wpscan.com/plugin/jetpack/">WPScan</a> will share the Proof of Concept on November 11, 2024, to give users time to update. The vulnerability was reported by their researcher Marc Montpas. </p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 15 Oct 2024 04:02:57 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:7:"Jyolsna";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:11;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:29:"WPTavern: HeroPress Turns Ten";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:30:"https://wptavern.com/?p=175202";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:40:"https://wptavern.com/heropress-turns-ten";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:2520:"<p><a href="https://heropress.com/">HeroPress</a>, launched by Topher DeRosia, has <a href="https://heropress.com/ten-years-of-heropress/">turned ten</a>. Born from the idea of amplifying the voices of those who have overcome significant challenges, HeroPress has spent the last decade celebrating the diverse and inspiring journeys of people who have found strength, opportunity, and success through their connection with WordPress.</p>\n\n\n\n<p>At its core, HeroPress is about storytelling. It showcases the personal and professional journeys of individuals from all walks of life, connected by their use of WordPress.</p>\n\n\n\n<p>Back in 2015, HeroPress had hit a snag following failure to<a href="https://wptavern.com/heropress-fails-to-attract-backers-cancels-kickstarter-campaign-ahead-of-deadline"> attract backers</a> but this didn&#8217;t stop Topher. So rather than releasing videos with translations as originally planned, he opted for text-based essays, which are easier and more cost-effective to create, translate, and download over low bandwidth.</p>\n\n\n\n<p><a href="https://heropress.com/essays/finding-your-place/">Andrey “Rarst” Savchenko</a> wrote the first essay for HeroPress, and over time, it has become a beacon of hope for those seeking inspiration.</p>\n\n\n\n<a href="https://x.com/hellofromTonya/status/1844835198283743394"><img width="2412" height="1064" tabindex="0" src="https://wptavern.com/wp-content/uploads/2024/10/image-34.png" alt="" class="wp-image-175222" /></a>\n\n\n\n<p>The global reach of HeroPress is reflected in the incredible diversity of its contributors: 278 essays have been published in 29 languages from 66 countries, featuring 136 women, 134 men, and 3 non-binary individuals.</p>\n\n\n\n<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">\n<p>HeroPress has been a blessing in my life for ten years now. It has been a deep deep privilege to share the stories of WordPress with the world.&nbsp;</p>\n\n\n\n<p>Topher DeRosia</p>\n</blockquote>\n\n\n\n<p>As HeroPress turns 10, it’s also looking for <a href="https://heropress.com/donate/">financial support</a>. “HeroPress isn’t just a website — it’s a platform that brings hope and connection to the global WordPress community. Your financial support ensures that we can keep sharing these stories, helping to inspire more people through the power of WordPress,” said Topher DeRosia.</p>\n\n\n\n<p>You can also <a href="https://heropress.com/contribute/">share your WordPress story </a>with HeroPress.</p>";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 15 Oct 2024 03:55:32 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:7:"Jyolsna";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:12;a:6:{s:4:"data";s:13:"\n	\n	\n	\n	\n	\n	\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:2:{s:0:"";a:5:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:40:"WordPress.org blog: WordPress 6.7 Beta 3";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=17984";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:56:"https://wordpress.org/news/2024/10/wordpress-6-7-beta-3/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:8279:"<p id="block-3cf2f536-f167-464f-a4ba-07f45105e476">WordPress 6.7 Beta 3 is now ready for testing!</p>\n\n\n\n<p id="block-b65e3bf0-0494-4039-a701-f21e505600ad"><strong>This beta version of the WordPress software is under development</strong>. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended you evaluate Beta 3 on a test server and site.</p>\n\n\n\n<p id="block-e904322b-c488-4166-8312-0b769067b943">You can test WordPress 6.7 Beta 3 in four ways:</p>\n\n\n\n<table class="has-fixed-layout"><tbody><tr><th>Plugin</th><td>Install and activate the <a href="https://wordpress.org/plugins/wordpress-beta-tester/">WordPress Beta Tester</a> plugin on a WordPress install. (Select the “Bleeding edge” channel and “Beta/RC Only” stream).</td></tr><tr><th>Direct Download</th><td>Download the <a href="https://wordpress.org/wordpress-6.7-beta3.zip">Beta 3 version (zip)</a> and install it on a WordPress website.</td></tr><tr><th>Command Line</th><td>Use the following <a href="https://make.wordpress.org/cli/">WP-CLI</a> command:<br /><code>wp core update --version=6.7-beta3</code></td></tr><tr><th>WordPress Playground</th><td>Use the <a href="https://playground.wordpress.net/#%7B%20%22preferredVersions%22:%20%7B%20%22php%22:%20%228.0%22,%20%22wp%22:%20%22https://playground.wordpress.net/plugin-proxy.php?build-ref=11b364fbffbab28d9127be91ee2d48f6645a6509%22%20%7D,%20%22features%22:%20%7B%20%22networking%22:%20true%20%7D,%20%22steps%22:%20%5B%20%7B%20%22step%22:%20%22login%22,%20%22username%22:%20%22admin%22,%20%22password%22:%20%22password%22%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/wpaccessibility/a11y-theme-unit-test/master/a11y-theme-unit-test-data.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22importFile%22,%20%22file%22:%20%7B%20%22resource%22:%20%22url%22,%20%22url%22:%20%22https://raw.githubusercontent.com/WordPress/theme-test-data/master/themeunittestdata.wordpress.xml%22%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22query-monitor%22%20%7D,%20%22options%22:%20%7B%20%22activate%22:%20false%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22create-block-theme%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22debug-bar%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22health-check%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22test-reports%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D,%20%7B%20%22step%22:%20%22installPlugin%22,%20%22pluginZipFile%22:%20%7B%20%22resource%22:%20%22wordpress.org/plugins%22,%20%22slug%22:%20%22user-switching%22%20%7D,%20%22progress%22:%20%7B%20%22weight%22:%202%20%7D%20%7D%20%5D%20%7D">6.7 Beta 3 WordPress Playgr